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Designing the Brand Experience
- Auteur(s) : Collectif Page One Publishing
- Editeur : Page One Publishing
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Nombre de pages : 270 pages
- Date de parution : 15/05/2009
Résumé
Corporate identity affects all parts of a company, it allows sustainable and understandable corporate communication, and it is a scalable strategic approach tailored towards specific goals of a corporation and its customers. Designing the Brand Experience collects nearly 150 corporate identity projects, demonstrating how a brand succeeds in visual implementation, message communication and conduct. The rich content and extended coverage on multi-industry of this book would be the valuable references for you to carry out similar corporate identity projects.
Sommaire
- Häagen Dazs
- Jeff de Bruges
- SuperBest
- Lagkagehuset
- Workshop
- Le Terre del Clanio
- Happy Pills
- OQO
- Podhale
- Dönertier
- ...
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