The Keystone Advantage

What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability

Marco Iansiti, Roy Levien

255 pages, parution le 12/08/2004

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Résumé

In biological ecosystems, "keystone" species maintain the healthy functioning of the entire system. Why? Because their own survival depends on it. This book argues that business ecosystems work in much the same way--one company's success depends on the success of its partners. Based on more than 10 years of research and practical experience within industries from retail to automotive to software, The Keystone Advantage outlines a framework that goes beyond maximizing internal competencies to leveraging the collective competencies of one's entire network for competitive advantage.

L'auteur - Marco Iansiti

Marco Iansiti is the David Sarnoff Professor of Business Administration at Harvard Business School and cochair of Harvard's Ph.D. Program in Information Technology and Management.

L'auteur - Roy Levien

Roy Levien is an inventor at Intellectual Ventures, an intellectual property fund, and the manager and principal of Keystone Advantage LLC, a technology consultancy.

Sommaire

The ecosystem framework
Ecosystem strategies
Foundations for competion

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Harvard Business School Press (HBS)
Auteur(s)	Marco Iansiti, Roy Levien
Parution	12/08/2004
Nb. de pages	255
Format	16 x 24
Couverture	Relié
Poids	570g
Intérieur	Noir et Blanc
EAN13	9781591393078