Value Creation
Florian Budde, G.A. Farha, H. Frankemölle, D.F. Hoffmeister, K. Krämer
Résumé
The book discusses today's challenges in an ever more rapidly changing business world. What is the relevance of capital markets to strategic decision making in chemical companies? What strategic paradigms currently apply to the industry? How can the selected strategies be implemented successfully? This book presents a detailed examination of innovative and traditional ways to create value, and offers authoritative information on the required management approaches. It includes some important recently emerging aspects such as the impact of e-commerce, biotechnology, and the role of financial investors.
Although mainly directed at managers in the chemical industry, the knowledge contained in this comprehensive introduction to the area has sufficient general validity to benefit scientists, engineers, investors, students, and anyone else dealing with management issues in this and related fields.
Contents
- 1. The importance of capital markets
- 2. Strategies for the New Millennium
- 3. The impact of biotechnology
- 4. How e-commerce will change the chemical industry
- 5. Managing operations
- - Innovation
- - Organization
- - Sales
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | Wiley |
| Auteur(s) | Florian Budde, G.A. Farha, H. Frankemölle, D.F. Hoffmeister, K. Krämer |
| Parution | 15/10/2000 |
| Nb. de pages | 222 |
| Format | 17 x 24 |
| Couverture | Broché |
| Poids | 489g |
| Intérieur | Noir et Blanc |
| EAN13 | 9783527302512 |
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