Basic Business Statistics

This comprehensive 18 chapter text focuses on the underlying statistical concepts that are important to students majoring in business. The authors take an applied approach and relate the concepts and applications of statistics to the functional areas of business—accounting, marketing, management, and economics and finance. This text also emphasizes the proper use of statistics to analyze data and assumes that computer software is an integral part of this analysis. The 8th edition has been thoroughly revised to improve the applications and better motivate the statistical topics. Both Excel and Minitab software are featured.

Features

• NEW—Updated and improved “Using Statistics” business scenarios—Each chapter begins with a “Using Statistics” example that shows how statistics can be used in one of the functional areas of business—accounting, finance, economics, management or marketing. Each scenario is revisited throughout the chapter to provide an applied context for the topics presented.
• NEW—Real data from the Wall Street Journal, USA Today, and other sources—Added to numerous exercises and examples.
• NEW—Using Microsoft Office—Located in some chapter appendices. This section shows step-by-step how to paste Microsoft Excel tables and charts into a Microsoft Word document, and how to prepare PowerPoint presentations.
• • Enables students to prepare reports using Microsoft Office tools.
• NEW—Report Writing exercises and Internet exercises—Located in the chapter review problems.
• • Help students hone their critical thinking skills.
• Emphasis on analyzing data, interpreting the output from Microsoft Excel and Minitab.
• NEW—Student CD containing:
  1. Updated version of the PHStat 2.0 software—Includes new features such as tables and charts and a Help System.
  2. Visual Explorations—Provided in descriptive statistics, basic probability, the normal distribution and regression analysis.
  3. Data files in Excel and Minitab
  4. Optional Topics
  5. Link to MyPHLIP Website—This text is supported by Prentice Hall's MyPHLIP web support. Ask your rep for details, or go to www.prenhall.com/berenson.

Contents

• 1. Introduction and Data Collection.
• 2. Presenting Data in Tables and Charts.
• 3. Numerical Descriptive Measures.
• 4. Basic Probability.
• 5. Some Important Discrete Probability Distributions.
• 6. The Normal Distribution and Other Continuous Distributions.
• 7. Sampling Distributions.
• 8. Confidence Interval Estimation.
• 9. Fundamentals of Hypothesis Testing: One-Sample Tests.
• 10. Two-Sample Tests with Numerical Data.
• 11. Analysis of Variance.
• 12. Tests for Two or More Samples with Categorical Data.
• 13. Simple Linear Regression.
• 14. Introduction to Multiple Regression.
• 15. Multiple Regression Model Building.
• 16. Time-Series Analysis.
• 17. Decision Making.
• 18. Statistical Applications in Quality and Productivity Management.