Business research methods

Alan Bryman, Emma Bell

808 pages, parution le 22/03/2011 (3^eme édition)

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Résumé

Business Research Methods, Third Edition, is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed. In addition, "Student Experience" features offer helpful advice on successful research strategies and potential pitfalls.

New of this edition :

"Supervisor Experience" features that offer supervisors' perspectives on the research process and provide helpful tips for successful projects
Additional practical coverage, with expanded content on planning a research project, forming research questions, reviewing literature, and writing up research
Expanded discussions of ethics and of language in qualitative research
A substantially revised chapter on Internet research methods
Increased cross-referencing that more effectively demonstrates how various topics are linked

A Companion Website offers resources for both students and instructors.

L'auteur - Alan Bryman

Alan Bryman is Professor of Organisational and Social Research at the University of Leicester.

L'auteur - Emma Bell

Emma Bell is a Senior Lecturer in Organisation Studies at the University of Exeter.

Caractéristiques techniques

	PAPIER
Éditeur(s)	Oxford University Press
Auteur(s)	Alan Bryman, Emma Bell
Parution	22/03/2011
Édition	3^eme édition
Nb. de pages	808
Format	19,50 x 26,5
Couverture	Broché
Poids	1588g
Intérieur	Noir et Blanc
EAN13	9780199583409
ISBN13	978-0-19-958340-9