Enterprise Management with SAP SEM / Business Analytics

M. Meier, W. Sinzig, Peter Mertens

230 pages, parution le 10/03/2003

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Résumé

In order to make strategy happen there is a need for powerful management information systems. SAP focuses on the application of modern business administration concepts, e.g. Value Based Management, the Balanced Scorecard, the Management Cockpit or flexible planning methods. The book describes the methodology and implementation of a powerful tool for enterprise management. Practical examples show how SAP Strategic Enterprise Management/Business Analytics (SAP SEM/BA) can help to improve cross functional planning, reporting and analyzing. SAP SEM/BA is a leading edge IT-solution for top management and related departments in large enterprises and groups. It demonstrates the state of the art of modern management information and decision support systems.

Contents

Current Problems and Requirements

Current Problems
Requirements

Business Management Background

Tasks of Strategic and Operational
Value-Based Management
Stakeholder Approach
Customer Relationship Management
Risk Management

Business Management Instruments

Information Technology Instruments
Data Warehouse (Information Warehouse)
Online Analytical Processing (OLAP)
Business Intelligence
Analytical Application Systems
Internet
Personalized Enterprise Portals

Components of the SAP Solution

General Overview
Strategic Enterprise Management
Business Analytics

Case Studies

Empresas Polar
Henkel Surface Technologies
Siemens

Resumé

Interview with Davi d P. Norton
Summary and Outlook

L'auteur - M. Meier

FORWIN, Nuremberg, Germany

L'auteur - W. Sinzig

SAP AG, Walldorf, Germany

L'auteur - Peter Mertens

University Erlangen-Nürnberg, Nuremberg, Germany

Caractéristiques techniques

	PAPIER
Éditeur(s)	Springer
Auteur(s)	M. Meier, W. Sinzig, Peter Mertens
Parution	10/03/2003
Nb. de pages	230
Format	16 x 24
Couverture	Relié
Poids	610g
Intérieur	Noir et Blanc
EAN13	9783540002536