Starting your online aution Business

Here you'll learn how to determine what items get the most bids, as well as how to build and maintain auction inventories, deal with taxes and expenses related to online auctioning, control your costs, and establish a stellar online reputation. This book will answer your most specific online auctioning questions and give you the information you need to propel your auctioning (and income) to the next level!

Here's What You'll Find Inside-

It's Your Business, How Would You Like It? Analyze the cyber business place and Jearn how you can tailor it to your specific needs and goals.

Get Your Auction Business Started. Get savvy about legal issues, apply organizational strategies, and take control over money matters.

Operate Your Auction Business. Learn the best ways to acquire and manage your merchandise, payments, and shipments, and keep your customers happy every step of the way.

Go Beyond Business As Usual. Learn how to attract more customers, extend your online presence, and build an online reputation that instills customer confidence and keeps them coming back for more.

Contents

• Introduction
• Part I It's Your Business-How Would You Like it ?
• Chapter 1 At Last ! You're In Charge
• Chapter 2 Understanding the Cyber Business Place
• Chapter 3 Your Online Auction Apprenticeship
• Part II Getting Your Auction Business Started
• Chapter 4 Your Auctions, Inc.
• Chapter 5 Setting Up Your Business Place
• Chapter 6 Money Matters
• Chapter 7 Look Inward, Ten Promote Outward
• Part III Opertating Your Auction Business
• Chapter 8 Building, Maintaining, and Managing Your Inventory
• Chapter 9 It 's All in the List : Listing Like a Pro
• Chapter 10 Developing an End-Of-Auction Routine
• Chapter 11 Shipping Point : Postage, Handling, and Carriers
• Chapter 12 Sorting Out Problems and Keeping Your Customers Happy
• Chapter 13 Business Logistics : Taxes, Expenses and Good Record Keeping
• Chapter 14 It's Time... for Time Management
• Chapter 15 Pastime, Part Time, or All the Time ?
• Part IV Going Beyond Business As Usual
• Chapter 16 Analyze, Diversify, and Conquer
• Chapter 17 Building and Maintaining a Stellar Online Reputation
• Chapter 18 More Key Auction Business Tips
• Part V Appendixes
• Index