The Big Book of Creativity Games

Quick, Fun Activities for Jumpstarting Innovation

Robert Epstein - Collection Business

224 pages, parution le 27/07/2000

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Résumé

In the modern economy, where most workers are knowledge workers, creativity and innovation are the most easily sustainable competitive advantages. In The Big Book of Creativity Games, Harvard trained psychologist Robert Epstein provides dozens of games and activities designed to stimulate creativity and generate innovation in the workplace.

Dr. Epstein describes the scientific principles of creativity that underlie the games, and how these principles can be applied to tasks like problem solving, new product development, and marketing. Timely and innovative, The Big Book of Creativity Games is the ideal book for managers to turn to whenever they need:

Games that are easy to lead and fun to play
Exercises that go far beyond standard brainstorming techniques
Innovation jump-starters for team meetings and work groups

Sommaire

Acknowledgments
Getting Ready
The Games
Index
About the Author

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Robert Epstein
Collection	Business
Parution	27/07/2000
Nb. de pages	224
Format	18,5 x 23,5
Couverture	Broché
Poids	422g
Intérieur	Noir et Blanc
EAN13	9780071361767
ISBN13	978-0-07-136176-7