
The Change Catalyst
Campbell macpherson (author)
Résumé
CAMPBELL MACPHERSON
Campbell has been helping business leaders clarify their strategy and instigate sustainable change for more than 30 years throughout the UK, Europe, Australia, USA, Asia and the Middle East.
He has a remarkable wealth of experience across a variety of industries and business disciplines.
He has been a board member, Strategy Director, HR Director, Marketing Director, eBusiness Head and internal change leader.
He is a strategic change adviser for many dozens of organisations via his consultancy Change & Strategy International Ltd (www.changeandstrategy.com).
His work has included advising the Abu Dhabi Investment Authority, Zurich Global Life, IFDS/State Street, International Personal Finance, Friends Life, Aviva, GoCompare, iPipeline, James Hay, Cofunds, Sesame, Misys, Openwork, Centaur Media, BP, Capital Radio, BBC, Telewest, AMP, American Express, Lazard and Andersen Consulting.
He also flew jets (poorly) in the RAAF.
He has a Physics degree from Melbourne University.
Campbell lives in Oxfordshire, UK and is married with two adult children. He divides his time between the UK, Australia and wherever his clients need him to be.
Acknowledgments xi
About the Author xv
Introduction 1
PART ZERO: Change Is Inevitable 9
PART ONE: Why 88% of Change Initiatives Fail 29
1 People Don t Like Change 31
#1 reason why people resist change: fear of failure 35
#2 reason why people resist change: fear of the unknown 38
#3 reason why people resist change: fear of blame 40
#4 reason why people resist change: the comfort of victimhood 44
#5 reason why people resist change: the long-term gains don t seem to be worth the short-term pain 49
#6 reason why people resist change: we need help but it is nowhere to be found, so we give up at the fi rst hurdle 50
2 Lack of Clarity Regarding What We are Trying to Achieve and Why 55
3 The Implications are not Fully Understood 71
4 An Obsession with Process over Outcomes 75
5 Inertia 81
6 The Project is Set Up to Fail 85
7 Poor Communications and Disingenuous Stakeholder Engagement 89
8 We Forget that Emotions Trump Logic Every Time 93
9 A Change-averse Culture 103
10 The Leadership Doesn t Stay the Course 107
PART TWO: The Necessary Ingredients for Successful Change 113
11 A Change Catalyst to Drive Delivery 115
12 Clarity About What we are Trying to Achieve and Why 131
13 Detailed Understanding of the Implications of the Change 133
14 A Laser-like Focus on the Outcomes 139
15 A Change Process that Includes a 'Pause for Reflection' 143
16 Clear Governance and Thorough Planning 147
17 Genuine Engagement with People at all Levels of the Organisation 153
18 Identification of the Emotional Triggers 163
19 A Strong, Committed, Aligned and Unwavering Leadership Team 167
20 A Change-ready Culture 171
PART THREE: Culture Change 177
21 Cultural Intelligence 179
22 Instigating Change in a Foreign Culture 193
23 Understanding Your Organisation s Culture 207
24 Teaching People to Walk in the Rain 211
PART FOUR: Getting Down to Business 225
25 Vision, Mission and Other Buzzwords 227
26 Values Schmalues 243
27 What Does a Good Strategy Look Like? 251
28 It s the Delivery, Stupid! (Execution is Everything) 263
29 Where Are Your Walls? (Organisation Design) 271
30 Overcoming Complacency (The Innovator s Dilemma) 279
31 What Does a Good Leader Look Like? 287
32 Building Extraordinary Leadership Teams 293
33 Your People 299
34 Case Studies 313
Tim Wallace and the iPipeline team: Transforming insurance 314
Michael Sheargold: Real estate Change Catalyst 321
Michael Gould and Anaplan: The UK s newest unicorn 327
Unlocking the value of HR 335
Globalisation 345
35 The Change Toolbox 359
PART FIVE: And Finally, Tell 'em What You Told 'em 377
Index 385
'Essential reading for CEOs and leaders of change.'
Martin Davis, CEO, Kames Capital
CHANGE IS INEVITABLE. SUCCESSFUL CHANGE ISN'T.
Brexit, President Trump, globalisation, AI, robotics, genetics change has never been more prevalent. Yet 88% of change initiatives fail, and a similar proportion of strategies, mergers and acquisitions suffer the same fate.
The Change Catalyst is an essential and comprehensive guide for accomplishing one of the most difficult and yet critical assignments in business; the successful instigation of sustainable change. It arms business leaders with the insight and tools they need to deliver effective and enduring change.
Campbell Macpherson uses his decades of experience to:
- Explain why change fails
- Detail the essential ingredients for successful change
- Give practical solutions for culture change, strategy execution, overcoming complacency, creating extraordinary leadership teams and much more
MAKE CHANGE HAPPEN WITH THE CHANGE CATALYST.
'If you want your next change or strategy to be the one in eight that succeeds, buy this book.'
Alastair Conway, CEO, James Hay Group
'A rare business book feels like the author is sitting with you.'
Sean Russo, MD, Noah's Rule
'Easy to read and captivating.'
Carlos Sabugueiro, CEO, Copart ME & Africa
'Accessible, entertaining and insightful.'
David Pitman, Global Finance Partner, Boston Consulting Group
"It's a rare business book where you feel like the author is sitting with you having a conversation and guiding you. Campbell gives us the ability to identify the distractions that kill most change initiatives and bring to the surface those things that truly matter. He will restore your faith that positive and lasting change is possible." (Sean Russo, MD Noah's Rule; Ex Rothchilds Board Member & MD Rothschild Treasury, March 2017)
"From the start to the end I was captivated by Campbell's easy-to-read, natural writing style. The book contains innumerable moments of insight and his nuggets of reality are spot on. He reminds us what we need to stay focussed on to really make change happen." (Carlos Sabugueiro, CEo Me & Africa, Copart; Ex CEO Zurich Hong Kong and Middle East, March 2017)
"'The Change Catalyst' is the most accessible, entertaining and insightful book on the subject I have read in many a year. Campbell possesses the rare ability to simplify complex subjects, and with his own inimitable style and humour, he gives the reader confidence and insight they will need to achieve what most fail to deliver - successful and sustainable change." (David Pitman, Global Finance Partner, Boston Consulting Group, March 2017)
"If you want your next change or strategy to be the 1 in 8 that succeeds; buy this book." (Alastair Conway, CEO James Hay Partnership, March 2017)
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Wiley |
Auteur(s) | Campbell macpherson (author) |
Parution | 25/04/2017 |
Nb. de pages | 424 |
Format | 159 x 23 |
Poids | 742g |
EAN13 | 9781119386261 |
Avantages Eyrolles.com
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