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Agile for Everybody: An Accessible and Actionable Guide to a New Way of Working that's Transforming
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Agile for Everybody: An Accessible and Actionable Guide to a New Way of Working that's Transforming

Agile for Everybody: An Accessible and Actionable Guide to a New Way of Working that's Transforming

Matt LeMay

200 pages, parution le 30/10/2018

Résumé

This practical book explains how Agile practices have been adopted with success by other groups and divisions in a growing number of companies, and shows executives, managers, and directors how to conduct their own "Agile transformation."Agile is usually considered a practice for software development teams and technologists. But now, as more and more software and technical teams collaborate with other parts of the company, the Agile way of working has started to permeate non-tech teams as well. This practical book explains how Agile practices have been adopted with success by other groups and divisions in a growing number of companies, and shows executives, managers, and directors how to conduct their own "Agile transformation." Agile for Everybody distills the Agile movement into three easy-to-understand and actionable principles. You'll learn how each of these principles can be applied to marketing departments, sales teams, and executives, as well as software developers. This book also provides a shared language for Agile transformation across the modern organization.Matt LeMay is the cofounder of Constellate Data, a consultancy that helps companies bring human depth and dimension back to their data. In his work as a technology communicator, Matt has developed and led product management and data strategy workshops for companies like GE, American Express, Pfizer, McCann, and Johnson & Johnson. Previously, Matt worked as Senior Product Manager at music startup Songza (acquired by Google) and Head of Consumer Product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer/songwriter Elliott Smith.

Caractéristiques techniques

  PAPIER
Éditeur(s) O'Reilly
Auteur(s) Matt LeMay
Parution 30/10/2018
Nb. de pages 200
EAN13 9781492033516

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