Tous nos rayons

Déjà client ? Identifiez-vous

Mot de passe oublié ?

Nouveau client ?

CRÉER VOTRE COMPTE
Building Interactive Entertainment and E-Commerce Content for Microsoft TV
Ajouter à une liste

Librairie Eyrolles - Paris 5e
Indisponible

Building Interactive Entertainment and E-Commerce Content for Microsoft TV

Building Interactive Entertainment and E-Commerce Content for Microsoft TV

Charlie Kindschi, Julie Hammerquist, Peter Krebs

352 pages, parution le 15/02/2000

Résumé

Learn how to combine the Internet with TV to create the next generation of interactive content with this practical guide.

The Microsoft® TV platform, which includes the Microsoft TV Server and the Microsoft TV client, is the ideal client/server foundation for building new forms of interactive entertainment, communications, and e-commerce for TV. Building Interactive Entertainment And E-Commerce Content For Microsoft TV explores the untapped opportunities for building engaging, interactive TV commercials, news, sports, and weather on demand, plus e-commerce applications integrated with television broadcasts. Anyone who can build a Web page can use the easy-to-follow tutorials and ready-to-use HTML templates in this book to create attractive, state-of-the-art interactive TV content. It even includes customizable e-commerce applications on CD?ROM featuring ActiveX® Data Objects (ADO) and Active Server Pages (ASP) technology, so you can leverage existing Microsoft server technology to build exciting new database-driven applications for TV.

This entertaining, fact-filled book:

  • Introduces Microsoft TV and explores its possibilities as a platform for interactive TV
  • Provides a comprehensive setup guide to help you start designing interactive content for Microsoft TV
  • Leads you through a comprehensive Microsoft TV Design Guide that demonstrates the fundamentals and details of building interactive content for Microsoft TV
  • Gives you practical examples of interactive TV links you can create and test before encoding them on tape
  • Demonstrates how to create e-commerce applications for TV that use ADO and ASP technology to interact withback-end databases
  • Includes a comprehensive Microsoft TV Programmer's Guide that covers the industry-wide Advanced Television Enhancement Forum (ATVEF) content creation standard
Contents
Introduction
Part I: Microsoft TV Primer
Possibilities for Microsoft TV
Introducing the Microsoft TV Platform
Fast Track for Creating Microsoft TV Content
Part II: Microsoft TV Design Guide
Guidelines for Designing Microsoft TV Content
Layering Web Content over Full-Screen TV
Layering TV over Web Content
Formatting Text with Style Sheets
Selecting Colors for Microsoft TV Content
Creating Text for Microsoft TV
Audio and Video Support for Microsoft TV
Part III: Delivering Microsoft TV Content
Fundamentals of Delivering Interactive TV
Creating Interactive TV Links
Part IV: Microsoft TV E-Commerce
Creating Forms for Microsoft TV Content
Creating Bob's Pizza
Building Bob's Order Entry Page
Creating ASP-ADO Code to Interface with the
Part V: Microsoft TV Programmer's Guide
ATVEF and Content Creation Standards
HTML 4.0 for Microsoft TV
CSS Support for Microsoft TV
Document Object Model for Microsoft TV
DHTML for Microsoft TV
ECMAScript for Interactive TV
Index

Caractéristiques techniques

  PAPIER
Éditeur(s) Microsoft Press
Auteur(s) Charlie Kindschi, Julie Hammerquist, Peter Krebs
Parution 15/02/2000
Nb. de pages 352
Couverture Broché
Intérieur Noir et Blanc
EAN13 9780735606289

Avantages Eyrolles.com

Livraison à partir de 0,01 en France métropolitaine
Paiement en ligne SÉCURISÉ
Livraison dans le monde
Retour sous 15 jours
+ d'un million et demi de livres disponibles
satisfait ou remboursé
Satisfait ou remboursé
Paiement sécurisé
modes de paiement
Paiement à l'expédition
partout dans le monde
Livraison partout dans le monde
Service clients sav.client@eyrolles.com
librairie française
Librairie française depuis 1925
Recevez nos newsletters
Vous serez régulièrement informé(e) de toutes nos actualités.
Inscription