Résumé
As the Information Age dawns, the information at our
disposal expands haphazardly. The opportunities for
targeting and distributing information expand too, but are
left unexploited for lack of an organized approach. The
Content Management Bible answers these key questions
about the system readers might employ to control the
expansion of information and organize targeting and
distribution:
- What does a system that handles massive amounts of information look like?
- How can a system be created that understands each piece of information and guides authors to easily contribute to a growing outline of knowledge?
- How can a single system produce a wide range of well-targeted custom publications from the same information base?
- How can automation and systematization of information happen without endangering the relationship between an author and her audience?
- What are the steps and processes you need to create such a system?
- How can this system serve an organization's overall business goals and future initiatives?
- How do I transform content to fit the various distribution methods such as web, print, handhelds and others?
Contents
- Preface
- Acknowledgments
- Introduction
- Part 1: What is Content?
- Chapter 1: Data, Information, and Content
- Chapter 2: Content has Format
- Chapter 3: Content has Structure
- Chapter 4: Functionality is Content Too!
- Chapter 5: But What is Content Really?
- Part 2: What is Content Management?
- Chapter 6: Understanding Content Management
- Chapter 7: Introducing the Major Parts of a CMS
- Chapter 8: Knowing When You Need a CMS
- Chapter 9: The Roots of Content Management
- Chapter 10: The Branches of Content Management
- Part 3: Doing Content Management Projects
- Chapter 11: Staffing A CMS
- Chapter 12: Working Within the Organization
- Chapter 13: Getting Ready For a CMS
- Chapter 14: Securing a Project Mandate
- Chapter 15: Doing Requirements and Logical Design
- Chapter 16: Selecting Hardware and Software
- Chapter 17: Implementing the System
- Chapter 18: Rolling Out the System
- Part 4: Designing a CMS
- Chapter 19: The Wheel of Content Management
- Chapter 20: Working with Metadata
- Chapter 21: Cataloging Audiences
- Chapter 22: Designing Publications
- Chapter 23: Designing Content Components
- Chapter 24: Accounting for Authors
- Chapter 25: Accounting for Acquisition Sources
- Chapter 26: Designing Content Access Structures
- Chapter 27: Designing Workflow and Staffing Models
- Part 5: Building A CMS
- Chapter 28: What are Content Markup Languages?
- Chapter 29: XML and Content Management
- Chapter 30: Processing Content
- Chapter 31: Building Collection Systems
- Chapter 32: Building Management Systems
- Chapter 33: Building Publishing Systems
- Epilogue
- Index
L'auteur - Bob Boiko
Bob Boiko is a teacher, consultant, writer, programmer, and itinerant businessman. Bob is currently President of Metatorial Services, Inc. (www.metatorial.com) and Associate Chair of the Masters of Science in Information Management (MSIM) program in the iSchool at the University of Washington (www.ischool.washington.edu). Bob teaches information systems design, organizational management, and content management. He also conducts seminars and lectures around the world as part of his business. He has consulted on content management to a number of the world's top technology and publishing firms, including Microsoft, Boeing, Motorola, Honeywell, and Reed Elsevier. In addition to this book, Bob has written more white papers, articles, and reports than he cares to remember. Bob is helping to found and is serving as the first president of CM Professionals, a content management community of practice.
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | IDG |
| Auteur(s) | Bob Boiko |
| Parution | 23/01/2002 |
| Nb. de pages | 966 |
| Format | 18,7 x 23,4 |
| Couverture | Broché |
| Poids | 1800g |
| Intérieur | Noir et Blanc |
| EAN13 | 9780764548628 |
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