Software Rules

How the Next Generation of Technology Will Increase Strategic Effectiveness

Mark Barrenechea

244 pages, parution le 16/04/2002

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Résumé

"Information technology is the Rubik's Cube of the 21st century. Executives first try this combination of software solutions, then that combination, and still find it difficult if not impossible to assemble a basket of solutions that makes everything work." Software Rules proposes that the basket approach itself may be the problem. This intuitive and innovative book proposes the e-business suite - a complete business software platform that, because it has been engineered by one vendor around a unified global customer and product database, requires no custom programming or architectural reconstruction for full integration.

Contents

Foreword
Preface
Acknowledgments

Introduction: Shiva's Dance 1

1 Business Nirvana 15
2 The War on Complexity 23
3 The E-Business Suite 45
4 Entering Global Markets 73
5 Management by Fact 99
6 Company-to-Company Networking 119
7 Software by Industry 131
8 Changing the Business - Getting from Here to There 181

App E-Leaders - Case Studies 191
Acronym Glossary 225
Index 231

Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Mark Barrenechea
Parution	16/04/2002
Nb. de pages	244
Format	16 x 23,5
Couverture	Relié
Poids	526g
Intérieur	Noir et Blanc
EAN13	9780071385169