Résumé
Navigation is fundamental to the Web's dynamic, and more so
than ever. With the explosive growth of e-commerce and
escalating competition for audiences, how vistors interact
with a website, and how well they find their way around,
constitutes a critical aspect of the design mission.
Because websites provide few of the graphical and textual
clues that users have come to take for granted in existing
printed information, designers need to learn new navigation
strategies and in some cases unlearn old ones. Sites that
reward visitors with ease-of-use and instant gratification
will succeed. Sites that frustrate users and send them will
fail. New rules and new solutions are urgently needed.
WebWorks: Navigation features some 35 projects by many of the leading interactive agencies worldwide, as well as by Web design studios large and small. These cases studies were selected because they best exemplify the latest creative thinking about navigation on the Web. Both designers and people in Internet business will benefit from these accounts.
Contents
- Introduction
- BBK
- CyberSight
- Deepend
- Digitas
- Fork
- Futurefarmers
- Genex
- Icon Nicholson
- iXL
- LiveArea
- M.A.D.
- MeTv
- Mineapolis Collge of Art and Design
- Nofrontiere
- Nomex
- Organic
- Parisfrance
- Phoenix Pop
- Quantum Leap
- Second Story
- Tanagram
- Trollbäck & Company
- Twenty 2 Product
- Navigation Resources
- Web Glossary
- Directory of Studios and Clients
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | Rockport |
| Auteur(s) | Ken Coupland |
| Parution | 30/12/1999 |
| Nb. de pages | 192 |
| Format | 23 x 28 |
| Couverture | Broché |
| Poids | 1000g |
| Intérieur | Quadri |
| EAN13 | 9781564966629 |
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