Future Hype

The Myths of Technology Change

Bob Seidensticker

256 pages, parution le 05/05/2006

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Résumé

Future Hype dissects dozens of "revolutionary" high-tech innovations to entertainingly debunk wrong-headed notions about technological change--notions that all too often result in people adopting new products too quickly, too unquestioningly, and for the wrong reasons. This iconoclastic book provides a new way of looking at technology, one that will help readers take a shrewder, more skeptical view when the latest expensive "must-have" innovation is trotted out.

Sommaire

Introduction: Leveling the Exponential Curve
Part I: The Way We See Technology Incorrectly
- The Birthday Present Syndrome
- The Perils of Prediction
- The Unintended Wager
- If it Ain't Broke, Be Grateful
- More Powerful than a Locomotive
- Faster than a Speeding Bullet
- Leap Tall Buildings in a Single Bound
- Corrective Lenses
Part II: The More Things Change
- For Better or Worse
- Playing with Matches
- Fear and Anxiety
- Technologies that Touch Us
- Innovation Stimulation
- What's Mine is Mine
Conclusion: Vaccinate Against the Hype

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Berrett-Koehler
Auteur(s)	Bob Seidensticker
Parution	05/05/2006
Nb. de pages	256
Format	15 x 23
Couverture	Broché
Poids	375g
Intérieur	Noir et Blanc
EAN13	9781576753705
ISBN13	978-1-57675-370-5