Great Graphics on a Budget

Creating Cutting-Edge Work for Less

Dixonbaxi

190 pages, parution le 24/09/2004

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Résumé

It's the universal challenge every designer faces: how to create stellar work on a skimpy budget. And with more companies cinching their budgetary belts tighter than ever, designers are pressed to find new and more inventive cost-cutting strategies.

Great Graphics on a Budget shows how some of the world's top designers and suppliers have invented, stumbled on, and recycled innovative ways to produce high-quality, low-cost work. Organized around ingenious ways to save money-on art pieces, with paper choices, on printing, or through dimension choices-the book offers an in-depth look at 70 cost-cutting yet cutting-edge projects. Each contributing designer walks the reader through his or her thought process, revealing the key moments and stages when cost-cutting solutions were discovered and implemented.

Covering everything from descriptions of strategies used to photos of the finished pieces, this is every designer's guide to wowing clients without squeezing their wallets.

L'auteur - Dixonbaxi

A multidisciplinary design consultancy in London, dixonbaxi works in print design and management. The firm's specialties include editorial and book design, annual reports and brochures, brand identity, corporate identity, broadcast and film, and interactive design.

Sommaire

Section 1 Design and the Budget
- Budget Doesn't Mean Cheap
- It Is Not All One Color
- Research Pays Off
- Collaboration
- Technology
- Blurring the Boundaries
- Client Dialog
- Printers and Paper Companies
- Creative Thinking
- Creative Freedom
Section 2 Projects and Essays
- David Jury
- Buro X Wien
- Pentagram Design
- Build
- Dixonbaxi, David Sudlow, and Malcolm Clarke
- Williams and Phoa
- Williams and Phoa
- Yacht Associates
- 8vo
- Why Not Associates
- We Work For Them
- Estudio Peon
- Pixelsurgeon
- WIG-01
- Made Thought
- Made Thought
- h69.net
- Tangerine
- Zylonzoo
- EGO
- Cahan & Associates
- Tolleson Design
- Orange Juice Design
- Aboud Sodano
- Marcus Hoggarth at Therefore
- Abnormal Behavior Child
- Nocturnal
- Nocturnal
- Nocturnal
- Struktur Design
- Concrete
- Concrete
- Concrete
- EGO
- Eleethax
- David Jury
- Dixonbaxi
- Segura Inc.
- Segura Inc.
- Vrontikis Design Office
- One more than two
- Misprinted Type
- Autotroph
- Goodby, Silverstein and Partners
- Eikes Grafischer Hort
- The Faculty of Art, Design and Music, Kingston University
- Cartlidge Levene
- Graphic Thought Facility
- Daddy
- Un.titled
- The Brainbox
- Build
- Last FM
Section 3 Resources
- Societies
- Vendors
- Directory of Contributors
- About the Authors
- Essays
- The Budget Design Look
- A Culture of Constraints
- Budget and New Media Design
- For Love, Not Money
- A Different Perspective
- The Three Rules for Great Copy
- Pushing the Boundaries of Print Budgets

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Rockport
Auteur(s)	Dixonbaxi
Parution	24/09/2004
Nb. de pages	190
Format	22 x 27
Couverture	Broché
Poids	790g
Intérieur	Quadri
EAN13	9781592530861
ISBN13	978-1-59253-086-1