Production for Graphic Designers

Alan Pipes

256 pages, parution le 30/12/1999 (3^eme édition)

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Résumé

Computer technology has revolutionized the work of graphic designers and production professionals. To keep pace with those far-reaching changes, Production for Graphic Designers, Alan Pipes's classic text on print production, enters the computer age. Completely revised and redesigned, this new edition covers the most up-to-date technological advances in print production, fully explaining all the standard prepress and printing processes and including detailed coverage of direct computer-to-plate offset and small-run on-demand color xerography.

Production for Graphic Designers gives clearly written advice on preparing artwork for printers, examines the creative potential of typography in a digital environment and provides comprehensive coverage of illustrations, layout, and proofing -- in both computerized and conventional settings. In an all new chapter on the Internet, the author cuts through the technical jargon of downloading, HTML, search engines, and web sites to show the exciting opportunities that getting on-line offers designers. The author also gives expert practical advice on common problems by using "hot tips and cool tricks" boxes, as well as showcasing the work of the top pioneers in different fields of graphic design with six "Design Trailblazer" spreads. Production for Graphic Designers is an essential purchase for graphic designers of all levels of expertise, users of DTP software, and anyone changing from old to new technology.

L'auteur - Alan Pipes

Alan Pipes est l'auteur de plusieurs ouvrages sur l'art, le design produit et le graphisme. Ces livres sont devenus des classiques dans leur domaine.

Sommaire

Introduction
Text & Type
Illustration
Prepress
Computers and their Peripherals
On Press
The Internet
Glossary
Abbreviations and Acronyms
Further Reading

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Laurence King
Auteur(s)	Alan Pipes
Parution	30/12/1999
Édition	3^eme édition
Nb. de pages	256
Format	22 x 28
Couverture	Broché
Poids	930g
Intérieur	Quadri
EAN13	9781856692687