The Studio Business Book

A Guide to Professional Recording Studio Business and Management

Mitch Gallagher, Jim Mandell

364 pages, parution le 01/01/2006 (3^eme édition)

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Résumé

All studios, both large and small, spend a lot of money every year in an unending quest to attract clients- whether they are upgrading equipment, tweaking acoustics, or adding that big leather couch for the back of the control room. But merely throwing money at a studio may not be enough to keep it competitive. As with any other business, a recording studio must be properly managed in order to be profi table, or merely to break even.

This all-new and expanded edition of The Studio Business Book is the bestselling step-by-step guide to operating and managing a professional recording facility. Used by studio owners, managers, and as a text for university courses, it begins with the basics: formulating a business plan, estimating studio startup costs (from small project studios to world-class rooms), finding a location, getting funded, and making equipment purchases. From there, the book takes you through the necessary details of business operation: accounting, phone, network and utility services, insurance plans, promoting your venture, and increasing revenues. Other chapters cover the fi ne art of studio management: scheduling sessions, dealing with clients, hiring and fi ring employees, maintaining and upgrading equipment, and how to cope with all kinds of disasters.

The authors combine decades of insider experience and knowledge of the subject in this solid, well-written and carefully organized text. As an added bonus, numerous interviews with leading experts in every facet of the business are interspersed throughout the chapters, providing rare insights and fi rst-hand advice from successful industry veterans who deal with studio operations every day. This is truly a must-have book for anyone interested in starting a recording business.

L'auteur - Mitch Gallagher

Mitch Gallagher is the former Editor-in-Chief of EQ Magazine and Senior Technical Editor of Keyboard Magazine, and is currently Editorial Director of Sweetwater Sound in Ft. Wayne, IN.

L'auteur - Jim Mandell

Jim authored the previous editions of The Studio Business Book and has been involved in the recording studio business and the music industry for more than 25 years.

Sommaire

Introduction
Looking Out from the Inside
Writing a Business Plan
How Much Does it Cost? How Much Have You Got?
Making It Happen
The Project Studio
Expense Planning
Putting a Price on Value
Income Sources: Getting Creative
Developing Contracts
Advertising and PR
The Art of Schooling
Keeping Track of Things
Politics and Psychology
Equipment, Money, and Strategy
On Being the Boss
Hiring and Firing
The Employee Manual
Coping with Disaster
Betting on the Future
Appendix: The Manager's Quick Reference Guide
Index

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Thomson - Course Technology
Auteur(s)	Mitch Gallagher, Jim Mandell
Parution	01/01/2006
Édition	3^eme édition
Nb. de pages	364
Format	21,5 x 27,5
Couverture	Broché
Poids	1021g
Intérieur	Noir et Blanc
EAN13	9781592007479
ISBN13	978-1-59200-747-9