Jean Pierre Jeannet
Biographie de Jean Pierre Jeannet
Jean-Pierre Jeannet has some 25 years experience in executive education. He has spent the last 10 years researching global marketing and global business strategies. Many of the concepts in this book come from his teaching at IMID, Lausanne and Babson College, Massachusetts, as well as his many executive programs for international and global firms. He has firsthand experience in guiding international firms in their strategy making. And, he has had ample opportunities to test those concepts in real situations.
Livres de Jean Pierre Jeannet
Auteurs : Kate Gillespie, Jean Pierre Jeannet, H. David Hennessey
Éditeur : Houghton Mifflin
Date de parution : 28/02/2006
Indisponible
Auteur : Jean Pierre Jeannet
Éditeur : Prentice Hall
Date de parution : 01/01/2000
Indisponible