Bangalore Tiger

How Indian Tech Upstart Wipro is Rewriting the Rules of Global Competition

Steve Hamm

330 pages, parution le 25/10/2006

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Résumé

Of all the tech tigers in India, Wipro is one of a handful that stands out from the pack. In the past five years, it has become one of the most accomplished tech services providers in the world, delivering business value through a combination of process excellence, quality frameworks, and service delivery innovation. Totally dedicated to customer satisfaction, Wipro is known to go above and beyond to make customers happy. It's a move that's paid off handsomely, with a 24 percent operating profit in its tech services division'more than twice the industry average.

Bangalore Tiger is the story of Wipro's transformation and its impact on the tech services industry and the rules of global competition. BusinessWeek senior writer Steve Hamm takes you inside the halls of this transnational phenomenon to reveal the true secrets of Wipro's superior business: its people, principles, and core competencies.

From Wipro's triumphs to its missteps, Hamm mines a treasure of business lessons, explaining how and, more important, why it is necessary to:

Expand quickly without stumbling
Follow the new rules for outsourcers
Innovate every day'or else
Be obsessive about customers
Motivate employees the Wipro way
Plan three years ahead to prepare for rapid growth

Hamm also gives you a rare glimpse into the mind of Wipro's charismatic chairman and thought leader, Azim Premji. Guiding Wipro's growth every step of the way, Premji was one of the first business leaders in India to decree that his company would not pay bribes. You'll see how his adoption of world-class business processes helped Wipro thrive'and how Wipro is helping to fulfill his dream of a better educated, more prosperous India. Removing the shroud of secrecy around Indian management principles, Hamm provides a real-world blueprint for operating a successful transnational organization, as viewed through the eye of the Bangalore Tiger.

L'auteur - Steve Hamm

Avant de rejoindre le service de communication d'IBM au poste de rédacteur et vidéaste, Steve Hamm travaillait pour BusinessWeek au poste de rédacteur en chef, pour lequel il a couvert pendant vingt ans l'actualité du secteur informatique, d'abord dans la Silicon Valley, puis à New York.

Sommaire

Part I: Taking on the West
Part II: Principles to Lead By
Part III: Build on Core Competencies
Part IV: Success Stories: How Wipro Did it
Part V: How to Inject the Dragon into Your Own Company

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Steve Hamm
Parution	25/10/2006
Nb. de pages	330
Format	16 x 24
Couverture	Relié
Poids	640g
Intérieur	Noir et Blanc
EAN13	9780071474788
ISBN13	978-0-07-147478-8