Résumé
The new edition of this successful text synthesizes good management practice for students and encourages and develops entrepreneurial skills. Clearly structured and accessibly presented, the comprehensive coverage includes accounting control and decision-making as well as chapters on family businesses, corporate, international and social entrepreneurship. Mini case examples and new long case studies are used to practically illustrate how concepts are implemented in small, growing and successful firms, and the text is fully supported by structured teaching resources.
L'auteur - Paul Burns
Paul Burns is Professor of Entrepreneurship and Dean of the University of Bedfordshire Business School, UK. He has previously held posts as Professor of Small Business Development at Cranfield School of Management, UK, having joined it from Warwick University Business School, UK. He also formerly served as Director of the 3i European Enterprise Research Centre, researching small firms across Europe. He has been a Visiting Fellow at Harvard Business School, USA, and a Visiting Professor at the Open University Business School, UK, where he developed the multi-media Small Business Programme which was screened on BBC2. He is Fellow and a former President of the Institute for Small Business and Entrepreneurship (ISBE). He is a chartered accountant, having worked for Arthur Andersen in London. For four years, he ran his own firm, Design for Learning Ltd.
Sommaire
- Entrepreneurship and Innovation
- David and Goliath
- Heroes and Super-heroes
- Opportunity, Innovation and Entrepreneurship
- Developing Creativity
- Start-Up
- The Decision
- Making it Happen
- Control and Decision-making
- Growth and Decline
- From Entrepreneur to Leader
- Strategies for Success
- Life-cycles and Portfolios
- Making Growth Happen
- The Exit
- Planning
- Financing Small Firms
- Developing a Business Plan
- Topics in Entrepreneurship
- The Family Firm
- International Entrepreneurship
- Social and Civic Entrepreneurship
- Corporate Entrepreneurship
- Checklist of Regulations to be met in Setting up a Business in the UK
- Entrepreneurship Exercises
- Sources of Help and Advice in the UK
- Learning Resources
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | Palgrave |
| Auteur(s) | Paul Burns |
| Parution | 15/12/2006 |
| Édition | 2eme édition |
| Nb. de pages | 544 |
| Format | 19 x 24,5 |
| Couverture | Broché |
| Poids | 940g |
| Intérieur | Noir et Blanc |
| EAN13 | 9781403947338 |
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