
Give your speech, change the world
How to move your audience to action
Résumé
"Some of the advice will surprise you, but all of it will challenge even the most confident orators to rethink how they communicate and, ultimately, to do even better."
Kim Campbell, former Prime Minister of Canada
There are several universal truths about public speaking. Most people hate doing it, and most don't do it well. And not surprisingly, most audiences retain just a fraction of a typical speech's content. So why do we give speeches at all? We give them, says communications expert Nick Morgan, because they remain the most powerful way to connect with audiences.
Through insightful examples, Morgan illustrates a practical, three-part process-focusing on content development, rehearsal, and delivery- geared toward engaging an audience on every level: emotional, intellectual, and physical. Whether speaking to a handful of employees or a keynote audience, anyone can use these principles to give speeches that challenge minds, impassion hearts, and empower audiences to change the world, one idea at a time.
L'auteur - Nick Morgan
Nick Morgan is former editor of the Harvard Management Communication Letter and founder of Public Words, a communications coaching company.
Sommaire
- Acknowledgments
- Introduction: The Only Reason to Give a Speech Is to Change the World
- History And Overview
- How Did We Get Here?
- What to Do? The Audience-Centered Presentation Process
- Preparing The Content
- Understand the Audience
- Craft the Elevator Speech
- Pick the Level of Nee
- Find the Story
- Structure the Content
- Make the Journey
- Involve the Audience
- Rehearsing The Presentation
- Search for the Truth
- Choreograph the Kinesthetics
- Pay Attention to What Your Audience Needs
- Conquer Your Fear
- Get Technical
- Stand And Deliver
- The Audience-Centered Speech
- Listen to Your Audience
- Audience-Centered Speaking for All Occasions
- Conclusion: The Secret of Charisma
- About The Author
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Harvard Business School Press (HBS) |
Auteur(s) | Nick Morgan |
Parution | 24/02/2005 |
Nb. de pages | 230 |
Format | 14 x 21 |
Couverture | Broché |
Poids | 296g |
Intérieur | Noir et Blanc |
EAN13 | 9781591397144 |
ISBN13 | 978-1-59139-714-4 |
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