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Guerrilla Marketing for Job Hunters
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Librairie Eyrolles - Paris 5e
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Guerrilla Marketing for Job Hunters

Guerrilla Marketing for Job Hunters

Jay Conrad Levinson, David E. Perry

288 pages, parution le 10/11/2005

Résumé

Using a typically unconventional Guerrilla approach, authors Levinson and Perry cover all the basics of a winning campaign. This book covers:

  • Using the Internet for everything from research and job searches to your own Web site, blogs, and podcasting
  • Performing an extreme resume makeover and creating a higher-powered value-based resume
  • Harnessing the full power of Google, LinkedIn, and ZoomInfo to uncover opportunities in the "hidden job market" ahead of your competition (or other job hunters)
  • Branding yourself and selling your strengths in resumes, letters, e-mail, and interviews

Guerrilla Marketing for Job Hunters includes real-life war stories from successful job hunters and expert tips and tactics from over 100 prominent headhunters.

L'auteur - Jay Conrad Levinson

Autres livres de Jay Conrad Levinson

L'auteur - David E. Perry

David E. Perry, BA, MM, is the author of Career Guide for the High-Tech Professional. As a Managing Director of Perry-Martel International, one of North America's top executive search, recruiting, and placement firms, he has negotiated more than $150 million in salaries.

Autres livres de David E. Perry

Sommaire

  • Why You Need to Become a Guerrilla Job-Hunter. The New Global America
  • Your Guerrilla Mind
    • Your Guerrilla Mind-Set. Head Games: Shape Up Your Attitude
    • Your Guerrilla Job-Hunting Strategy. Think Like a General-Work Like a Sergeant
    • Logistics-Building Your War Room. Set Yourself Up to Win
    • Your Research Plan. Research: The Guerrilla's Competitive Edge
  • Weapons That Make You A Guerrilla
    • Secret Weapons. Overhauling Your Conventional Weapons
    • Twenty-First Century Digital Weapons. If You Build It, They Will Come for You ...
    • Your Public Relations Strategy. PR Is Not Just for Products
  • Tactics That Make You A Guerrilla
    • Guerrilla Networking. A Radical Approach
    • Fearless Cold Calling. A Fresh Alternative
    • 13 Creative Ways to Find a Job. Breakthrough Strategies
    • Accelerated Job Search Techniques for Veterans. An Insider's View
  • Your Guerrilla Job-Hunting Campaign
    • Sample Campaigns. The Force Multiplier Effect in Action
    • Hand-to-Hand Combat. Winning the Face-to-Face Interview
    • Negotiating the Deal. How to Bargain with Confidence
    • Ready Aye Ready
Voir tout
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Caractéristiques techniques

  PAPIER
Éditeur(s) Wiley
Auteur(s) Jay Conrad Levinson, David E. Perry
Parution 10/11/2005
Nb. de pages 288
Format 15,5 x 23
Couverture Broché
Poids 350g
Intérieur Noir et Blanc
EAN13 9780471714842
ISBN13 978-0-471-71484-2

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