Management

John Naylor

665 pages, parution le 12/01/2004 (2^eme édition)

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Résumé

Readership

This text is written for those studying management for the first time. Written in an accessible style and illustrated with a wide variety of diagrams and examples, it encourages its audience to engage in a critical discussion of key themes and concepts of management.

The second edition

The text retains all the strengths of the first edition within a more concise and refined structure. The foundations of management, its origins and context, are examined in the light of contemporary themes such as globalisation, social responsibility, quality and enterprise. Practical applications and examples taken from many sectors, nations and organisational sizes and types both illustrate and challenge taken-for-granted management assumptions and prescriptions.

Key features include

many new cases and examples
a lively discussion on the impact of technology
extensive references to useful websites
an enhanced focus on planning and strategy, as well as organisational structure and design
a strong pedagogical structure to aid and assess learning
Online support- a Companion Website offers further teaching and learning resources including-
Financial Times articles
self-assessment questions
web references
teaching notes and presentation slides

L'auteur - John Naylor

is Head of the Strategy and Management Group at the School of Management, Liverpool John Moores University. He is also author of the text Introduction to Operations Management (FTPH, 2002).

Sommaire

Part 1 Management in context
- Management and managers
- Outside the organisation: understanding the environment
- Inside the organisation: adapting to change
Part 2 Themes in management
- Global business: bridging nations and cultures
- Social responsibility and ethics
- Managing for quality
- Enterprise
Part 3 Planning and decision making
- Planning and strategic management
- Decision making: choosing from alternatives
Part 4 Organising, leading and communicating
- Organising: principles and design
- Leadership and motivation
- Groups and teams
- Communication in management
Part 5 Implementing policies and plans
- Human resource management
- Operations mangement
- Marketing: managing relations with customers
- Innovation: from ideas to customer benefits
Part 6 Control and change
- Control of mangement processes
- Control, learning and change

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Prentice Hall
Auteur(s)	John Naylor
Parution	12/01/2004
Édition	2^eme édition
Nb. de pages	665
Format	19 x 24,5
Couverture	Broché
Poids	1130g
Intérieur	Noir et Blanc
EAN13	9780273673217