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Managing in virtual organizations

Managing in virtual organizations

Malcolm Warner, Morgen Witzel

170 pages, parution le 14/11/2003

Résumé

The virtual organization is a new and dynamic form of organization which is threatening to challenge more conventional forms of business organization. The benefits of this form of working are enormous, but these organizations can be very complex to manage. Managing in Virtual Organizations explores and simplifies the challenges of managing virtually and explains how the virtual firm can best be employed. Starting from the basic building blocks of these organizations - technology, knowledge and virtual 'space' - the book conceptualises virtual organizations as human, knowledge-based organizations enabled but not dominated by technology, and looks at the three-way interaction between people, knowledge and machines. In particular the book considers knowledge, its nature and role in organizations, and how it is managed; at how technology functions as a tool of virtual organizations, and how people can be managed in virtual terms. It then reflects on the use of the virtual organization as a strategic option, how general managers of virtual organizations should be trained, how they should operate, and the new skills they require.

This will be a key text for undergraduate, postgraduate and MBA modules on virtual management, knowledge management, and management information systems, and highly recommended on organizational behaviour and strategy modules at all levels. It will also be ideal reading for managers who need to know about the issues involved with managing virtual organizations.

Benefits:

  • Takes a broad, cross-disciplinary approach, considering virtual organizations from the perspectives of strategy, economics, organizational studies, sociology and technology management - issues that all managers have to have deal with on a day-to-day basis
  • Adopts a critical stance, prompting readers to consider whether it is appropriate for organizations to become virtual, discussing the risks and downsides of virtual management, and considering a range of strategic options
  • Includes case studies and in-chapter examples demonstrating virtual management in practice - helping readers relate the theory to real working practice
  • Experienced authors with strong credentials who have published a number of papers and chapters on this subject previously.

Contents

  • Making virtual space
    • Creating and managing virtual space
    • Enabling virtual space through technology
    • Ghosts in the machine: how people work in virtual space
  • Capital in virtual organizations
    • Intangible capital: definitions
    • Intangible capital: sources and value
    • The knowledge transformation process
  • Managing in virtual organizations
    • The general manager
    • Real vs virtual: the strategy mix
    • Managing the virtual organization: operations, motivation and co-ordination
    • The virtual general manager
    • Summing up
  • Bibliography
  • Index

Caractéristiques techniques

  PAPIER
Éditeur(s) Thomson
Auteur(s) Malcolm Warner, Morgen Witzel
Parution 14/11/2003
Nb. de pages 170
Format 15,5 x 23,5
Couverture Broché
Poids 280g
Intérieur Noir et Blanc
EAN13 9781861529848
ISBN13 978-1-86152-984-8

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