NTC's Dictionary of Korea's Business and Cultural Code Words

The complete guide to key words that express how KOREANS think, communicate, and behave

Boyé Lafayette De Mente - Collection Business/Culture

462 pages, parution le 24/11/2004

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Résumé

An Indispensable Guide to Really Understanding the Language-Culture Connection in Korea

Although Koreans naturally share many cultural characteristics with the Chinese and the Japanese, they also have a unique personality that sets them apart from all other Asians. And although Korean attitudes and behavior may be influenced by the modern world, the Korean mindset is still very much shaped by ancient culture and traditions.

In NTC's Dictionary of Korea's Business and Cultural Code Words, Boye Lafayette De Mente explores the meanings and cultural context of the most important "code words" of the Korean language, terms whose significance goes well beyond their literal definitions. The reader is given insights into the character and personality of the Korean people, providing bridges for communicating and interacting with them.

NTC's Dictionary of Korea's Business and Cultural Code Words features:

an exploration of more than 230 essential Korean expressions
specific guidelines on how to use and respond to the essential expressions
a guide to the key cultural themes, linking related code words throughout the book

NTC's Dictionary of Korea's Business and Cultural Code Words is a one-of-a-kind reference and guide to a deeper understanding of the language, customs, and behavior of the Korean people. Businesspeople, students, vacationers, and others who want to know more about the Koreans will find this an invaluable resource.

Sommaire

Guide to Key Cultural Themes
Ackowledgments
Understanding and Iterating with Koreans
Aboji/ The "Father" Culture
Achom / Massaging Male Egos
Adul / The "Son" Culture
Aeyok / Eroticism in Korean Life
Amhuk Ki / The Dark Period
…

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Boyé Lafayette De Mente
Collection	Business/Culture
Parution	24/11/2004
Nb. de pages	462
Format	15 x 22,5
Couverture	Broché
Poids	590g
Intérieur	Noir et Blanc
EAN13	9780071448161