Résumé
Advances in Internet and Web technologies mean businesses
large and small are ready to take their online identities
to the next level. Many of these companies have dispensed
with their in-house Internet staffs in favor of more
flexible arrangements with freelancers, creating
unprecedented opportunities for savvy Internet consultants.
Knowing that your potential clients are being inundated
with solicitations from your competitors, how do you make
sure that you are the one they call?
Being up on the latest technology is important, but its not enough to land the choice assignments. Web consultants now have to be well-rounded, well-informed professionals, with both technical smarts and sound business skills. How to Be a Successful Internet Consultant cuts right to the chase on both fronts, covering almost 80 individual issues that every Net professional needs to know.
Contents
- Foreword
- Chapter 1 : The Basics
- Chapter 2 : Your Finances
- Chapter 3 : Marketing
- Chapter 4 : Your Marketing Literature
- Chapter 5 : Advertising
- Chapter 6 : Sales
- Chapter 7 : Publicity
- Chapter 8 : Starting
- Chapter 9 : Advanced Coding Techniques
- Chapter 10 : Basic Graphics
- Chapter 11 : Animation and Multimedia
- Chapter 12 : E-Mail and Conferencing
- Chapter 13 : Database Handling
- Chapter 14 : E-Commerce
- Chapter 15 : Miscellaneous Forms
- Chapter 16 : Forms to Generate Business
- Chapter 17 : Agreements
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | Mc Graw Hill |
| Auteur(s) | Jessica Keyes |
| Parution | 16/05/2002 |
| Édition | 2eme édition |
| Nb. de pages | 434 |
| Format | 15,5 x 23 |
| Couverture | Broché |
| Poids | 675g |
| Intérieur | Noir et Blanc |
| EAN13 | 9780814471395 |
Avantages Eyrolles.com
Livraison à partir de 0,01 € en France métropolitaine
Paiement en ligne SÉCURISÉ
Livraison dans le monde
Retour sous 15 jours
+ d'un million et demi de livres disponibles
Consultez aussi
- Les meilleures ventes en Graphisme & Photo
- Les meilleures ventes en Informatique
- Les meilleures ventes en Construction
- Les meilleures ventes en Entreprise & Droit
- Les meilleures ventes en Sciences
- Les meilleures ventes en Littérature
- Les meilleures ventes en Arts & Loisirs
- Les meilleures ventes en Vie pratique
- Les meilleures ventes en Voyage et Tourisme
- Les meilleures ventes en BD et Jeunesse
