The Entrepreneur's Book of Checklists

1000 tips to help your start and grow your business

Robert Ashton - Collection Book that make you better

207 pages, parution le 20/09/2004

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Résumé

"This book is full of the stuff the 'experts' never tell you, use it as your shortcut to success". Rowan Gormley, entrepreneur and wine lover.

Whether you've recently started a business, or are still thinking about it, suddenly everything is down to you. Here's the book to help you think of everything - and do the right thing at the right time. It's the book of lists that no business can afford to start up without...

The Entrepreneur's Book of Checklists is not written to be read from cover to cover, more to become an invaluable source of reference at every stage of the small business journey. As important as an evangelist's bible, or a car mechanic's workshop manual, this book will be used, heavily bookmarked and become a much worn friend.

Use the index and chapter summaries to find your way to the checklist you need today. Then, keep the book by your desk, bed or armchair and refer to it whenever doubt or choice confronts you. Packed with examples of businesses that started up just like you, everyone who contributed to this book wants you to succeed as they have done. The Entrepreneur's Book of Checklists is your first step to joining their success.

L'auteur - Robert Ashton

Robert Ashton has started three businesses and sold two. Currently he is establishing Norfolk Community Foundation, he is also developing a number of 'Enterprise Colonies' where young businesses can flourish within a safe, supportive environment. He is a true entrepreneur, eager to share opportunities with others. A prolific business author, he writes for a number of business journals and national newspapers and the author of Copywriting in a Week.

Sommaire

Inspiration - generating your winning idea
Goals - matching the idea to your personal aspiration
Knowledge - researching your idea/reality checking
Business plan - convincing yourself and others
Investment - how to fund start-up and growth
Branding - choosing business and product names
Sales - routes to market, avoiding the blind alleys
Profits - estimating and recording costs, especially time
Taxes - expecting the often unexpected
Cash flow - keeping the ship afloat
Bills - how to avoid bad debts and pay suppliers
Home - premises, the why/where/how/how not
People - recruiting without fears of future tears
Motivation - adding momentum and magic
Control - leading or encouraging an mbo
Surprises - predict and overcome unexpected hurdles
Helpers - people who might help you, or hinder you.
Balance - when to work and when to play
Philanthropy - how to help yourself by helping others
Exit - selling your successful business

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Prentice Hall
Auteur(s)	Robert Ashton
Collection	Book that make you better
Parution	20/09/2004
Nb. de pages	207
Format	15,5 x 23,5
Couverture	Broché
Poids	402g
Intérieur	Noir et Blanc
EAN13	9780273694397
ISBN13	978-0-273-69439-7