Résumé
This valuable overview explores all aspects of commercial
data mining tools that database analysts and technically
savvy business managers can use to identify sales trends,
evaluate and improve performance, forecast investment
returns, and much more. After a quick tutorial on various
techniques for storing and analyzing information, the
authors provide an overview of data mining tools, including
the latest visual tools for identifying complex patterns
and trends. In-depth case studies examine each of the
industry's leading tools.
FEATURES AND BENEFITS:
- Discusses tools to aid in investment-making decisions
- Advises analysts on what tools to use to analyze customer histories
- Case studies let readers see how each tool works in real-life situations
ABOUT THE CD-ROM: provides a set of demos,
shareware, and trial versions of the data mining tools
described in the book, as well as test databases for
evaluating the potential effectiveness of various
tools.
Table of contents :
- Defining the Data Mining Approach
- What is Data Mining? Understanding Data Modeling
- Defining the Problems to be Solved
- Preparing and Analyzing Data
- Accessing and Preparing the Data
- Visual Methods for Analyzing Data
- Nonvisual Analytical Methods
- Assessing Data Mining Tools and Technologies
- Link Analysis Tools
- Landscape Visualization Tools
- Quantitative Data Mining Tools
- Future Trends in Visual Data Mining
Caractéristiques techniques
| PAPIER | |
| Éditeur(s) | Wiley |
| Auteur(s) | Westphal |
| Parution | 04/09/1998 |
| Nb. de pages | 640 |
| EAN13 | 9780471253846 |
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