eBusiness

A Beginner's Guide

Toby J. Velte, Robert C. Elsenpeter

480 pages, parution le 01/01/2001

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Résumé

Get a jump on what's quickly becoming standard operating procedure for any business-using the Internet to conduct e-business. Increasingly, companies are implementing new Web-based business models to tap previously unattainable markets and earn untold profits. This comprehensive guide uses case studies and practical examples to trace the progress of electronic business through it's short, but vital, history, teaching you how to take advantage of this essential new-economy business practice. Whether your goals include e-tailing, business-to-business, EDI, CRM, or supply chain management, this step-by-step resource can help you create, integrate, and maintain your own successful e-business.

Plan, design, build, tune, troubleshoot, secure, and manage your own fully-operational e-Commerce site
Develop e-marketing strategies for vertical, horizontal, and standard markets
Review business cases including revenue models and trends, and see the impact of leading-edge technologies on business and profit
Determine the best client-server configuration for your site
Locate and exploit a system's built-in e-commerce tools and functionality
Integrate electronic data interchange (EDI) systems for more efficient business processes
Hacker-proof your network and server-plus establish encryption protocols for increased privacy

Contents

Chapter 1: E-Commerce Comes of Age
Chapter 2: The Business Cases for E-Commerce
Chapter 3: Operating Systems
Chapter 4: Configuring an E-Commerce Server
Chapter 5: Connecting Clients
Chapter 6: LANs
Chapter 7: WANs
Chapter 8: Quality of Service
Chapter 9: The Thinking Network
Chapter 10: Maintaining and Optimizing E-Business Sites
Chapter 11: Creating Secure Networks
Chapter 12: Public Key Infrastructure
Chapter 13: Securing E-Commerce Servers
Chapter 14: Connecting E-Business Solutions
Chapter 15: E-Commerce Application Service Providers

L'auteur - Toby J. Velte

Toby J. Velte (St. Paul, MN) Ph.D., MCSE+I, CCNA, CCDA, is a technology entrepreneur in Minneapolis, MN. He has founded several technology consulting and software development firms.

Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Toby J. Velte, Robert C. Elsenpeter
Parution	01/01/2001
Nb. de pages	480
Format	18,5 x 23
Couverture	Broché
Poids	973g
Intérieur	Noir et Blanc
EAN13	9780072127447

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eBusiness

Résumé

L'auteur - Toby J. Velte

Caractéristiques techniques

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