Small Business Solutions

Robert D. Hisrich

216 pages, parution le 23/03/2004

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Résumé

Proven tools for solving today's most persistent entrepreneurial headaches and keeping the focus on business growth

Operating a small business presents entrepreneurs with a continuing series of problems that need to be solved and, usually, the smaller the business, the bigger the problems. Small Business Solutions focuses on 13 crises that crop up again and again in most small businesses, and details how entrepreneurs have identified and successfully solved them. As a longtime consultant to start-up businesses, Robert Hisrich has seen these solutions work in scores of small businesses, both in the United States and abroad. He divides Small Business Solutions into three categories marketing, finance, and overall management and provides market-proven solutions to problem areas in each:

Sales & Marketing Turning sales into profits, focusing a business
Finance Raising capital, monitoring and managing cash flow, valuing a business
Management Choosing the right partner, changing style as a business grows, and more

Sommaire

Part One: Management Problems
- Problem 1 Staying Focused
- Problem 2 Establishing the Best Organizational Form
- Problem 3 Giving Up Control
- Problem 4 Attracting and Retaining Employees
- Problem 5 Choosing the Right Partner
- Problem 6 Being Flexible and Creative
- Problem 7 Building a Strong Company
Part Two: Marketing Problems
- Problem 8 Focusing on a Market Niche and Customer
- Problem 9 Going International
- Problem 10 Growing Your Business
Part Three: Finance Problems
- Problem 11 Raising Capital
- Problem 12 Managing the Cash
- Problem 13 Valuing a Business

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Robert D. Hisrich
Parution	23/03/2004
Nb. de pages	216
Format	15 x 22,5
Couverture	Broché
Poids	300g
Intérieur	Noir et Blanc
EAN13	9780071414357
ISBN13	978-0-07-141435-7