The E-Business Revolution - Daniel Amor - Librairie Eyrolles
Tous nos rayons

Déjà client ? Identifiez-vous

Mot de passe oublié ?

Nouveau client ?

CRÉER VOTRE COMPTE
The E-Business Revolution
Ajouter à une liste

Librairie Eyrolles - Paris 5e
Indisponible

The E-Business Revolution

The E-Business Revolution

Daniel Amor - Collection Hewlett Packard professional books

636 pages, parution le 15/09/1999

Résumé

The complete e-business/e-commerce handbook for every decision-maker
The E-Business (R)evolution is a complete handbook and briefing for every
entrepreneur and executive making e-business plans. Start by
understanding the six phases of e-business, from "Hello, I'm Online, Too"
through "One World -- One Computer." Discover where you fit today -- and
where you should be. Build the case for e-business and e-commerce; then
learn how to choose the right technologies, avoid the legal (and other)
pitfalls of e-business; and much more. Coverage includes:
  • Planning for e-business: back office systems, technology choices,
    ISPs, and architecture
  • Marketing that works: personalization, content, affiliates,
    localization, promotion, advertising, measurement, and more
  • Building "sticky" sites: how to attract and retain customers
  • Search engines, corporate portals, intelligent agents, and beyond
  • Internet-based shopping, procurement, and operations technologies
    - and their business implications
  • What you need to know about Web security

Daniel Amor offers fresh insight into the significance of each new
e-business technology, from Web application servers to XML, open source
to Internet chat. He also previews the fast-approaching era of pervasive
computing, where everyone and everything is connected - and its
implications for your business. Whatever your role in planning, deploying,
and managing e-business solutions, The E-business (R)evolution is an
unparalleled resource.

Table of contents


Part I: The Foundation
Chapter 1: introduction To internet Business
Chapter 2: Preparing The Online Business
Chapter 3: Selecting The Technology
Chapter 4: Avoiding Legal issues
Chapter 5: Marketing Strategies On The Web
Part II: E-Business Applications
Chapter 6: Search Engines And Portals
Chapter 7: Shopping And Orm Solutions
Chapter 8: interactive Communication Experiences
Part III: internet Technologies
Chapter 9: Comparing Web Technologies
Chapter 10: Security On The internet
Chapter 11: Dealing With Java
Chapter 12: imaging On The internet
Chapter 13: Paying Via The Net
Part IV: The Present Future
Chapter 14: The Open Source Community
Chapter 15: Pervasive Computing
Chapter 16: Beyond Pervasive Computing
Subject Index

L'auteur - Daniel Amor

Daniel Amor

is an e-business consultant for Hewlett-Packard in Germany. He is currently involved in several large e-business projects throughout Europe.

Caractéristiques techniques

  PAPIER
Éditeur(s) Prentice Hall
Auteur(s) Daniel Amor
Collection Hewlett Packard professional books
Parution 15/09/1999
Nb. de pages 636
Format 17,8 x 23,5
Poids 950g
EAN13 9780130851239

Avantages Eyrolles.com

Livraison à partir de 0,01 en France métropolitaine
Paiement en ligne SÉCURISÉ
Livraison dans le monde
Retour sous 15 jours
+ d'un million et demi de livres disponibles
satisfait ou remboursé
Satisfait ou remboursé
Paiement sécurisé
modes de paiement
Paiement à l'expédition
partout dans le monde
Livraison partout dans le monde
Service clients sav@commande.eyrolles.com
librairie française
Librairie française depuis 1925
Recevez nos newsletters
Vous serez régulièrement informé(e) de toutes nos actualités.
Inscription