Under the radar

Under The Radar is an adventure story about the surprising rise of Red Hat, Inc. and the open source movement, and how both took the software industry, including industry giant Microsoft, by surprise. Authors Bob Young and Wendy Goldman Rohm provide the reader with an insider's view of the investment deals and market momentum that eventually led to Red Hat's IPO and its ability to bring Linux-the open source operating system created by Finnish computer scientist Linus Torvalds-into the mainstream.
Young and Rohm also take you into board meetings that led up to Netscape's monumental decision to "open source" its Internet browser technology, following Red Hat's success in bringing "open source" software out of the underground and into the mainstream-revolutionizing the industry's traditional business models. In the journey toward Red Hat's IPO, Young and Rohm provide fascinating fly-on-the-wall accounts of: how Intel almost got squeezed out of its stake in Red Hat by the venture capitalists; IBM's internal wrangling about how to enter the Linux market, and the implications of its endorsement of tiny Red Hat; and Netscape chief technology officer Eric Hahn's "Heresy Documents," advising the company on the role of open source and Linux in its future, to name a few.

Find Out :
What do IBM, Intel, Dell, and Compaq know that you too should know ?
How do you build a successful business selling "free" software ?
How did an underground software movement become mainstream big business ?
How can you spend less money on software-and get better results ?

Table of contents

Chapter 1 : Inside the Tent
Chapter 2 : Beginnings
Chapter 3 : Linus
Chapter 4 : Mainstream
Chapter 5 : The Genie of Gnome
Chapter 6 : Godzilla or Mozilla
Chapter 7 : Fissures, Fractures and Fortunes
Chapter 8 : Shattering Windows
Chapter 9 : The Not-So-Poetic License
Chapter 10 : Out of the Box
Chapter 11 : Playing the Field
Chapter 12 : Japan
Chapter 13 : The Right Stuff

About the Authors
Robert Young - In just four years, Bob Young has taken Red Hat, Inc. from a fledgling start-up company to the leading global supplier of the Linux operating system. With 20 years of computer industry finance and marketing experience, Bob saw an opportunity with a phenomenon called Linux in 1993. He subsequently founded a Linux distribution and catalog business that later merged with Marc Ewing's organization to form Red Hat, Inc.

Wendy Goldman Rohm - Wendy is an award-winning investigative journalist and author of the best-selling book, The Microsoft File: The Secret Case Against Bill Gates, which recently won a "Best Nonfiction Book of 1998" award in the United States and has been published around the world in nine different languages. For more than a decade, Wendy has been a writer for numerous magazines and newspapers, including Wired, Upside, Red Herring, Interactive Week, The Chicago Tribune, Boston Globe, Los Angeles Times, and others.

The publisher, Keith Weiskamp; President, The Coriolis Group , September 26, 1999
A story you won't want to miss
I heard Robert Young speak at a conference earlier in the year, and after hearing him speak I thought that he had a great story that needed to be told. This book presentes a real "insiders" insight into the rise of Red Hat and the Open Source Movement. It's a fast-paced story in the making and Robert Young and Wendy Goldman Rohm have gone the extra mile to show all of us a side of the technology industry we rarely get to see.

Under the Radar is an adventure story born of the Internet. Bob Young and Wendy Goldman Rohm give a startling view of how one company is trying to break through to become a dominant industry force. It's a must read and a guide for those competing against Internet Goliaths."

Doug Levy, USA Today
"In Under the Radar, Wendy Goldman Rohm and Bob Young illustrate in vivid colors how the Internet-and the era of instant communication-changes the way business is done. The story of Red Hat's development into a significant player in the technology sector should inspire and instruct others who aspire to take on industry giants."

Blaise Zerega, Red Herring
"This thrilling tale cuts through the anti-Microsoft hype to show that the great promise of Linux has little to do with ideology and everything to do with good business sense. Wendy Goldman Rohm and Bob Young offer a fast-paced account of how a little company from the woods of North Carolina came to pose a formidable threat to the Redmond giant-and a challenge to the software industry as a whole."

Adam Goodman, publisher, Linux Magazine
"Passion is the fuel that has driven the development of the Linux Operating System. Bob Young and Wendy Goldman Rohm have captured that amazing energy and channeled it into an absolutely incredible book . . ."