Understanding IT

A manager's guide

Dave Aron, Jeffrey L. Sampler

196 pages, parution le 26/05/2003

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Résumé

I.T. Concepts for Managers introduces managers to IT terms and concepts, explains why (for which business reasons) they need to know about them and enables them to converse effectively with their IT/IS managers.

This text can be used in courses that are at MBA and post-experience level although it can also act as supplementary reading for an intro BIT/BIS module. It also has significant relevance in other channels eg. retail and CPG.

Preface : Why general managers should understand more about IT
Introduction: The importance of information technology
What a computer is
How software works
The role of networks and the Internet
The Web and e-commerce: The transition from information superhighway to transaction superhighway
The mobile/multimodal Internet
The future of IT
The near future
Concluding thoughts
Appendix I: Glossary of IT acronymns
Appendix II: Network communications speeds
Appendix III: Commonly used computer languages
Appendix IV: IT literacy test for managers
Appendix V: Some useful books

Index

Caractéristiques techniques

	PAPIER
Éditeur(s)	Prentice Hall
Auteur(s)	Dave Aron, Jeffrey L. Sampler
Parution	26/05/2003
Nb. de pages	196
Format	17 x 23,5
Couverture	Broché
Poids	385g
Intérieur	Noir et Blanc
EAN13	9780273682080
ISBN13	978-0-273-68208-0