
Fundamentals of International Management
Arvind V. Phatak, Rabi S. Bhagat, Roger J. Kashlak
Résumé
Fundamentals of International Management: offers a modern perspective of international management rooted in a recognized framework. The framework follows the generally accepted course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This traditional framework is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter has several mini-case examples and full-length, comprehensive cases conclude each part.
Key features
Organizational behavior theme: most international management books are written from a strategy (design and tactics) perspective). This book's thematic underpinnings are those of OB, moving from macro issues (how international firms are organized) to micro issues (how individual managers function and succeed in multinational firms).
Sommaire
- Section I: The International Environment
- An Introduction to International Management
- The Global Macro-Economic Environment
- The Political Environment and Political Risk
- The International Legal Environment of Business
- The Cultural Environment
- Case I:Euro Disneyland
- Section II: Managing International Strategic Planning and Implementation
- Strategies for International Competition
- Modes of Entry into Foreign Markets
- Managing International Collaborative Initiatives
- Organizing International Operations
- Controlling International Strategies and Operations
- Managing Technology and Knowledge
- Case II:The Global Branding of Stella Artois
- Section III: Managing People and Processes across Borders and Cultures
- Communication across Borders and Cultures
- Negotiation and Decision-Making across Borders and Cultures
- Work Motivation across Borders and Cultures
- Leadership across Borders and Cultures
- International Human Resources Management
- Case III: Ellen Moore (A): Living and Working in Korea
- Section IV: Ethical Dilemmas in International Management
- Ethics and Social Responsibility for International Firms
- Case IV: Hitting the Wall: Nike and International Labor Practices
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Mc Graw Hill |
Auteur(s) | Arvind V. Phatak, Rabi S. Bhagat, Roger J. Kashlak |
Parution | 01/07/2004 |
Nb. de pages | 580 |
Format | 20 x 25 |
Couverture | Broché |
Poids | 1055g |
Intérieur | Noir et Blanc |
EAN13 | 9780071112390 |
ISBN13 | 978-0-07-111239-0 |
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