Heads up: How to anticipate business surprises and seize opportunities first

Kenneth G. Mc Gee

246 pages, parution le 14/04/2004

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Résumé

From "unexpected" earnings results to missed market opportunities to product launch disasters, we've come to accept uncertainty as an unavoidable fact of business life. But Kenneth G. McGee argues that even the worst business surprises rarely happen without warning and that a few vital pieces of information can make all the difference in whether an event spells disaster or opportunity. In Heads Up, McGee explains that success is not about predicting the future, but about obtaining the right information at the right time to understand the present. Based on exclusive research into recent business catastrophes--and drawing parallels to a range of nonbusiness disasters from 9/11 to the Challenger disaster--Heads Up outlines a four-step approach managers can use to identify which pieces of information merit real-time delivery and which do not. McGee provides a practical methodology--real-time opportunity detection--for monitoring, analyzing, and responding to that critical information in time to ward off negative surprises and jump on potential opportunities ahead of competitors. Kenneth G. McGee is a group vice-president and research fellow at Gartner Inc., a research and advisory firm that specializes in information technology and business growth.

Sommaire

Ending business surprises
Real time in the real world
From real-time opportunity detection to real-time enterprise

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Harvard Business School Press (HBS)
Auteur(s)	Kenneth G. Mc Gee
Parution	14/04/2004
Nb. de pages	246
Format	16 x 24
Couverture	Relié
Poids	540g
Intérieur	Noir et Blanc
EAN13	9781591392996
ISBN13	978-1-59139-299-6