Science Business

The Promise, the Reality, and the Future of Biotech

Gary P. Pisano

238 pages, parution le 13/11/2006

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Résumé

Why has the biotechnology industry failed to perform up to expectations despite all its promise? In Science Business, Gary P. Pisano answers this question by providing an incisive critique of the industry. Pisano not only reveals the underlying causes of biotech's problems; he offers the most sophisticated analysis yet on how the industry works. And he provides clear prescriptions for companies, investors, and policymakers seeking ways to improve the industry's performance. According to Pisano, the biotech industry's problems stem from its special character as a science-based business. This character poses three unique business challenges: how to finance highly risky investments under profound uncertainty and long time horizons for R&D; how to learn rapidly enough to keep pace with advances in drug science knowledge; and how to integrate capabilities across a broad spectrum of scientific and technological knowledge bases. The key to fixing the industry? Business models, organizational structures, and financing arrangements that place greater emphasis on integration and long-term learning over shorter-term "monetization" of intellectual property. Pisano maintains that all industry players--biotech firms, investors, universities, pharmaceutical companies, government regulators--can play a role in righting the industry. The payoff? Valuable improvements in health care and a shinier future for human well-being.

Sommaire

Preface
The Science-Based Business
The Science of the Business
The Business of the Science
The Science-Based Enterprise
Appendix A
Appendix B
Notes
Index
About the Author

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Harvard Business School Press (HBS)
Auteur(s)	Gary P. Pisano
Parution	13/11/2006
Nb. de pages	238
Format	16 x 24
Couverture	Relié
Poids	535g
Intérieur	Noir et Blanc
EAN13	9781591398400
ISBN13	978-1-59139-840-0