Television Disrupted

The Transition from Network to Netxorked TV

Shelly Palmer

224 pages, parution le 13/05/2006

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Résumé

What's happening to the business of television?

Television Disrupted: The Transition from Network to Networked Television will empower you to make informed business, career and investment choices by giving insights into the technologies, business rules and legal issues that are shaping the future. You'll learn about: Time-shifted and on-demand viewing, mobile video, file sharing, interactive and advanced media, advertising, copyright laws, paradigm shifts, parlor tricks and much, much more.

L'auteur - Shelly Palmer

Shelly Palmer, Managing Partner, Advanced Media Ventures Group LLC, is an award-winning inventor, technologist, composer and television producer. He is the host of Media 3.0 with Shelly Palmer, a weekly business news show that can be seen on public television and online at www.media30.com. He invented Enhanced Television (Who Wants to Be a Millionaire, Monday Night Football), the most popular form of interactive television in the United States. Mr. Palmer is 1st Vice President of the National Academy of Television Arts & Sciences, NY. He created and chairs the Advanced Media Technology Emmy Awards which honors excellence in the science and technology of the media business. He is the author of one of the most popular television business news blogs, www.EmmyAdvancedMedia.com and he is a weekly columnist for www.Mediapost.com.

Sommaire

Acknowledgments
About the Author
Introduction
The Businesses of Television
Disrupting Television Using Existing Network Technologies
Internet
Existing Wireless Networks
Emerging Networks
Content, Storytellers, Gatekeepers and Related Skills
Networked Value Propositions
Media Consumption
Digital Rights Management and Copyright Laws
The Evolution of Advertising and Audience Measurement
Emerging Advertising Technologies
Television Disrupted
Glossary
Cited Works

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Focal Press
Auteur(s)	Shelly Palmer
Parution	13/05/2006
Nb. de pages	224
Format	15,5 x 23
Couverture	Broché
Poids	477g
Intérieur	Noir et Blanc
EAN13	9780240808642
ISBN13	978-0-240-80864-2