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Sean Kelly

Sean Kelly

Biographie de Sean Kelly

Seán Kelly is an author, lecturer, software engineer and international business consultant who has founded a number of separate businesses in the field of customer intelligence and information exploitation. Seán was formerly head of the European business intelligence division of Sybase Inc. and was a founder of the prestigious Data Warehouse network. His groundbreaking book Data Warehousing: The route to mass customization, published by Wiley in the early 1990s, was a major influence on the tide of business intelligence investment that occurred in the following decade. Seán is now involved in a new enterprise, based in Ireland, that is devoted to customer segmentation and profiling solutions.

Livres de Sean Kelly

Résultats : 1 à 1 sur 1 livre
Customer Intelligence
From Data to Dialogue

Auteur : Sean Kelly

Éditeur : Wiley

Date de parution : 02/12/2005


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Entreprise & Droit Marketing et vente Enquêtes - Etudes de marché - Consommateurs - etc.
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