Doing Business in India

Rajesh Kumar, Anand Kumar Sethi

164 pages, parution le 15/11/2005

Ajouter à une liste

Indisponible

Résumé

The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.

L'auteur - Rajesh Kumar

Rajesh Kumar is an Associate Professor of International Business at the Aarhus School of Business, Denmark.

L'auteur - Anand Kumar Sethi

Anand Sethi is an Independent Consultant who works in New Delhi, India.

Sommaire

India: A Commercial History Perspective
The Rise of India
A Brief History of the Indian Software Industry
Cultural Portrait
Understanding India
Strategizing Success in India
Communicating with Indians
Managing Relationships with the Indian Government
Negotiating and Resolving Conflicts in India

Voir tout

Replier

Caractéristiques techniques

	PAPIER
Éditeur(s)	Palgrave
Auteur(s)	Rajesh Kumar, Anand Kumar Sethi
Parution	15/11/2005
Nb. de pages	164
Format	16 x 24,5
Couverture	Relié
Poids	390g
Intérieur	Noir et Blanc
EAN13	9781403967527
ISBN13	978-1-4039-6752-7