Revival of the Fittest

Why Good Companies Go Bad and How Great Managers Remake Them

Donald N. Sull

204 pages, parution le 22/05/2003

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Résumé

Much has been written about how companies can go from good to great, but the reality is that most companies go from good to bad--or worse--with only a handful ever returning to their former glory. Ironically, argues Donald N. Sull, corporate leaders sow the seeds of failure during a company's most successful times, when they make a set of commitments--whether to a core strategy, a key customer, or an innovative manufacturing method--that constitute the company's success formula. Managers become so married to the formula that they can't divorce themselves from it when the next wave of change comes--a phenomenon Sull calls "active inertia." Based on extensive research into successful and failed transformations in many industries, Sull unveils a new model for effecting change that centers around transformational commitments--specific actions that help eliminate status-quo behaviors in five areas: strategic frames, relationships, processes, resources, and values. He introduces practical tools that managers can use to diagnose and fight active inertia and to choose--and successfully implement--the right commitment for the right dilemma.

Contents

The life cycle of commitments
The active inertia trap
Is your company at risk?
The power of transforming commitments
Choosing the right anchor
Picking the right person for the job
Giving your commitments traction
The seven deadly sins of transforming commitments
The private side of public commitments

L'auteur - Donald N. Sull

Donald N. Sull is an Associate Professor of Management Practice at London Business School. Previously an Assistant Professor of Business Administration at Harvard Business School, Sull was also a consultant at McKinsey & Company, Inc. He advises both multinational firms and new ventures in several countries.

Caractéristiques techniques

	PAPIER
Éditeur(s)	Harvard Business School Press (HBS)
Auteur(s)	Donald N. Sull
Parution	22/05/2003
Nb. de pages	204
Format	16 x 24
Couverture	Relié
Poids	515g
Intérieur	Noir et Blanc
EAN13	9781578519934
ISBN13	978-1-57851-993-4