Strategic Management

An Integrated Approach

Charles W. L. Hill, Gareth R. Jones

1000 pages, parution le 09/02/2005 (6^eme édition)

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Résumé

This leading strategy text integrates current research of developing trends with updated cases and increased coverage of technology. Highlights include new material on the link between performance and competitive advantage in Chapter 1; analyzing sources of competitive advantage and profitability in Chapter 3; and business strategy and game theory in Chapter 5. Plus, Chapter 6 covers how competition and strategy change as industries pass through different growth stages, and Chapter 9 addresses horizontal integration and strategic outsourcing.

All chapter-opening and chapter-closing cases are new and the authors have either replaced or substantially revised all Strategy in Action boxes. This edition also contains a new ongoing case on Dell, introducing relevant aspects of the company's strategy and performance to reinforce the practical application of key concepts and also illustrate how successive chapter topics tie together. Each chapter retains popular features from previous editions, including a chapter summary, discussion questions, and a Practicing Strategic Management section with four different exercises-Small-Group Exercise, Strategic Management Project, Article File, and Exploring the Web.

This edition features a total of 43 high-quality cases covering small, medium, and large companies (domestic and international). These companies include Napster, Nike, The Body Shop, Toyota, Treo/Handspring, The Video Game Industry, SAP, Wal-Mart, Kmart, AOL Time Warner, and Viacom.

L'auteur - Charles W. L. Hill

Charles W. L. Hill , University of Washington

L'auteur - Gareth R. Jones

Gareth R. Jones , Texas A&M University

Sommaire

Introduction to Strategic Management
- The Strategic Management Process
- External Analysis: The Identification of Industry Opportunities and Threats
The Nature of Competitive Advantage
- Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability Building Competitive Advantage Through Functional-Level Strategy
Strategies
- Building Competitive Advantage Through Business-Level Strategy
- Competitive Strategy and the Industry Environment
- Strategy in High-Technology Industries
- Strategy in the Global Environment
- Corporate Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing
- Corporate Strategy: Diversification, Acquisitions, and Internal New Ventures
Implementing Strategy
- Corporate Performance, Governance, and Business Ethics
- Implementing Strategy in Companies That Compete in a Single Industry
- Implementing Strategy in Companies That Compete Across Industries and Countries
Cases in Strategic Management

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Houghton Mifflin
Auteur(s)	Charles W. L. Hill, Gareth R. Jones
Parution	09/02/2005
Édition	6^eme édition
Nb. de pages	1000
Format	21 x 26
Couverture	Relié
Poids	2350g
Intérieur	Quadri
EAN13	9780618543687
ISBN13	978-0-618-54368-7