The Great Formula... for Creating Maximum Profit with Minimal Effort

Mark Joyner

250 pages, parution le 19/04/2006

Ajouter à une liste

Indisponible

Résumé

Praise for The Great Formula

"This book reminds me of Isaac Newton's discovery of gravity-a stunningly simple idea that changed the course of history. I've seen The Great Formula create millionaires with surprising speed. It's an exact recipe to turn a marginal business into a successful one." David Garfinkel, author, Customers on Demand

"Mark Joyner has once again succeeded at coming up with an entertaining and educational marketing masterpiece." Dr. Mani Sivasubramanian, infopreneur and heart surgeon

"With all the fancy buzzwords used to describe how to achieve success, here is a commonsense formula that cuts through the chatter and goes straight to the heart of what really works. This is truly a new perspective." Joseph Sugarman, Chairman, BluBlocker Corporation

"Save yourself a couple hundred thousand dollars on that degree. Clear out your bookcase. The MBA curriculum for this generation is The Irresistible Offer and The Great Formula." Lou D'Alo, PowerUp! Coaching and Consulting

Sommaire

Introduction: Hx2+O.
"I Get 1,000 Channels of TV and Most of It's Crap".
Chunking.
The Great Chunkula.
The Great Formula.
Why The Great Formula Works.
The Great Formula Step 1: Create The Irresistible Offer.
The Great Formula Step 2: Present it to a Thirsty Crowd.
The Great Formula Step 3: Sell Them a 2nd Glass.
In Search of the Thirsty Crowd.
2nd Glass Tactics.
The Great Formula in History.
Mad Scientists Using The Great Formula.

Voir tout

Replier

Caractéristiques techniques

	PAPIER
Éditeur(s)	Wiley
Auteur(s)	Mark Joyner
Parution	19/04/2006
Nb. de pages	250
Format	15 x 22,5
Couverture	Broché
Poids	380g
Intérieur	Noir et Blanc
EAN13	9780471778233
ISBN13	978-0-471-77823-3