Wikinomics

How Mass Collaboration Changes Everything

Don Tapscott, Anthony D. Williams

320 pages, parution le 01/01/2007

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Résumé

In the last few years, traditional collaboration-in a meeting room, a conference call, even a convention center-has been superceded by collaborations on an astronomical scale.

Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.

A brilliant primer on one of the most profound changes of our time, Wikinomics challenges our most deeply-rooted assumptions about business and will prove indispensable to anyone who wants to understand the key forces driving competitiveness in the twenty-first century.

Based on a $9 million research project led by bestselling author Don Tapscott, Wikinomics shows how the masses of people can participate in the economy like never before. They are creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding a cure for disease, editing school texts, inventing new cosmetics, and even building motorcycles.

L'auteur - Don Tapscott

Don Tapscott est professeur de management à l'université de Toronto et auteur ou co-auteur d'une douzaine de livres. Il est aussi co-fondateur et directeur général de New Paradigm, une société d'études spécialisée dans l'analyse des technologies émergentes et de leurs effets sur l'économie.

Don Tapscott, one of the world's leading authorities on business strategy, is Chief Executive of international think tank New Paradigm. New Paradigm, founded in 1993, produces groundbreaking research focused on the role of technology in productivity, business design, effectiveness and competitiveness. Tapscott recently completed a $4 million investigation of how firms will innovate in the 21st Century entitled IT and Competitive Advantage, funded by 22 global corporations. The project continues in 2006.

Tapscott is the author of 10 widely read books about information technology in business and society, including Paradigm Shift, Growing Up Digital and The Naked Corporation. His new book (coming January, 2007), co-authored with Anthony Williams, is Wikinomics: How Mass Collaboration Changes Everything. He is also adjunct professor of management at the Joseph L. Rotman School of Management, University of Toronto. His clients include top executives at many of the world's largest corporations and government leaders from many countries. He holds a Master's degree in Research Methodology and an (Hon.) Doctor of Laws.

Find out more about Don Tapscott at the New Paradigm website

L'auteur - Anthony D. Williams

Anthony D. Williams exerce des activités de conseil depuis une dizaine d'années et a enseigné à la London Business School. Il est directeur d'études chez New Paradigm.

Anthony D. Williams is an author and avid researcher with over a decade of experience examining the impact of new technologies on social and economic life. His work has been featured in Business 2.0 and Optimize magazine and widely circulated in syndicated research programs. Anthony is Vice President and Executive Editor at New Paradigm where he is responsible for ensuring high standards of quality, innovation, effective communication, and client value. He has authored numerous influential reports on innovation and intellectual property for New Paradigm, most recently for a $5 million multi-client investigation on IT and competitive advantage.

Anthony was previously a leader in Digital 4Sight's multi-client research business. He led a multi-million dollar effort to understand how transparency is revolutionizing business and helped charter a new course for digital governance for a global consortium of twenty top-level government agencies. Anthony holds a Masters in Research from the London School of Economics and is a PhD candidate in the Department of Government.

Find out more about Anthony D. Williams at: http://anthonydwilliams.com.

Caractéristiques techniques

	PAPIER
Éditeur(s)	Portfolio
Auteur(s)	Don Tapscott, Anthony D. Williams
Parution	01/01/2007
Nb. de pages	320
Couverture	Broché
Intérieur	Noir et Blanc
EAN13	9781591841388
ISBN13	978-1-59184-138-8