Effective Organisational Communication

Perspectives, principles and practices

Richard Blundel

355 pages, parution le 17/06/2004 (2^eme édition)

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Résumé

This book is suitable students studying Business Communication modules, within both undergraduate and postgraduate Business degrees, but also as a general resource for all students aiming to improve their ability to communicate within a business context.

Effective Organisational Communication provides an accessible and critical introduction to the nature and development of communication skills within a management context. Clearly written and with a distinctive two-part format, the text offers an overview of the principles of communication before moving to examine the practical aspects.

Broad coverage of international issues, cultural diversity and new technologies
Strong theoretical grounding and recent research findings.
14 case studies and 40 mini-cases set in real-world organisations.
New chapter on organisational feedback mechanisms.
Focused guides to further reading.
A website with additional exercises and tutor support.

Sommaire

Perspectives on Communication
Principles of Communication
- Breaking Barriers: Communication in Practice
- Using Words: Verbal Communication
- Making Pictures: Non-Verbal Communication
- Developing Arguments: Persuasive Communication
- Securing Feedback: Interactive Communication
- Making Connections: Organisational Communication
Communicating in Practice
- Letters, Email and Text Messages
- Reports, Briefing Papers and Summaries
- Advertisements, Promotions, News Releases and Exhibitions
- Interviews, Questioning and Listening
- Presentations and Audio-Visual Technologies
- Meetings, Teams and Negotiations
- Communication in Perspective

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Prentice Hall
Auteur(s)	Richard Blundel
Parution	17/06/2004
Édition	2^eme édition
Nb. de pages	355
Format	19 x 24,5
Couverture	Broché
Poids	735g
Intérieur	Noir et Blanc
EAN13	9780273685692
ISBN13	978-0-273-68569-2