Global E-commerce

Impacts of National Environment and Policy

Kenneth L. Kraemer, Jason Dedrick, Nigel P. Melville, Kevin Zhu

444 pages, parution le 17/08/2006

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Résumé

Are the Internet and e-commerce truly revolutionising business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers and business partners. Detailed case studies of eight countries show that, rather than creating a borderless global economy, e-commerce strongly reflects existing local patterns of commerce, business and consumer preference and its impact therefore varies greatly by country. Paradoxically, while e-commerce is increasing the efficiency, effectiveness and competitiveness of firms, it is also increasing the complexity of their environments as they have to deal with more business partners and also face greater competition from other firms. This incisive analysis of the diffusion and impact of e-business provides academic researchers, graduate and MBA students with a solid basis for understanding its likely future evolution.

The first large-scale empirical study of the development and effects of e-business
Based on secondary data from 40 countries at the global level, primary data from 10 countries at the case study level, and survey data from 2,100 establishments at the firm level
Based upon both quantitative and qualitative data since the dot com bust

Sommaire

List of figures
List of tables
List of boxes
Notes on contributors
Introduction
Globalization and national diversity: e-commerce diffusion and impacts across nations
The United States: adaptive integration versus the Silicon Valley model
France: an alternative path to Internet-based e-commerce
Germany: a "fast follower" of e-commerce technologies and practices
Japan: local innovation and diversity in e-commerce
China: overcoming institutional barriers to e-commerce
Taiwan: diffusion and impacts of the Internet and e-commerce in a hybrid economy
Brazil: e-commerce shaped by local forces
Mexico: global engagement driving e-commerce adoption and impacts
Global convergence and local divergence in e-commerce: cross-country analyses
Appendices
Index

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Cambridge University Press
Auteur(s)	Kenneth L. Kraemer, Jason Dedrick, Nigel P. Melville, Kevin Zhu
Parution	17/08/2006
Nb. de pages	444
Format	15,5 x 23,5
Couverture	Relié
Poids	830g
Intérieur	Noir et Blanc
EAN13	9780521848220
ISBN13	978-0-521-84822-0