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Innovation by design
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Innovation by design

Innovation by design

Gaynor

302 pages, parution le 30/05/2002

Résumé

Gus Gaynor's Innovation by Design is a forceful comprehensive guide to becoming an organisation that creates economic value through company-wide innovation. Treating innovation from a systems perspective, the book demonstrates that developing an innovative organisation comes from understanding a coherent set of principles and guidelines, and provides the fundamental grounds rules to transform a corporate culture into one that values originality and provides the proper support for new and valuable ideas.

Innovation is something that cannot be left to chance. Showing just what it takes to put together an innovation process design, Innovation by Design brings the innovator and the organisation into a partnership that aims to develop innovation as a core competence. For every manager who wants to keep his or her company on the cutting edge, this is the book that will show the way.

Contents
  1. Perspective on innovation

  2. Innovation types and product classes
  3. Genesis of innovation
  4. The innovation process
  5. Innovation process design
  6. What is organizational culture?
  7. Culture: from theory to practice
  8. Dimensions of organizational resources
  9. Dimensions of organizational infrastructures
  10. What it takes to be an innovator
  11. The virtual innovation prevention department
  12. The innovation audit
  13. Making innovation happen

Caractéristiques techniques

  PAPIER
Éditeur(s) Mc Graw Hill
Auteur(s) Gaynor
Parution 30/05/2002
Nb. de pages 302
Format 16 x 23,5
Couverture Broché
Poids 610g
Intérieur Noir et Blanc
EAN13 9780814406960
ISBN13 978-0-8144-0696-0

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