International Business

Les R. Dlabay, James Calvert Scott - Collection South-western

620 pages, parution le 24/02/2005 (3^eme édition)

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Résumé

The Global Economy - It's all around you

International Business, 3e doesn't just explain how American companies import and export goods. International Business, 3e teaches the basic foundations of how businesses operate within the complex global economy. Coverage includes cultural influences on business, trade relations and agreements, foreign exchange, global marketing, laws in other countries, and other aspects of doing business around the world. Updated Regional Profiles link international business to history, culture, geography, and government. Case Studies and Winning Edge competitive event prep - BPA, FBLA, or DECA - round out the chapter activities. Check out the free Xtra! Web Site for additional study tools, quiz prep, activities, and research links.

Take a Closer Look

WINNING EDGE prepares students for BPA, DECA, and FBLA competitive events
Graph and map analysis, writing activities, and math projects build academic connections
THE GLOBAL ENTREPRENEUR leads students through the creation of an International Business Plan
Enhanced coverage of International Finance for use in NAF Finance Academies
Free online learning tools at the Xtra! Web Site: intlbizxtra.swlearning.com

More than Just a Book

STUDENT MATERIALS

Student Text
Adobe eBook
Activities Workbook

MULTIMEDIA

Video
Web site: intlbizxtra.swlearning.com

INSTRUCTOR MATERIALS

Annotated Instructor's Edition

Instructor's Resource CD
(PowerPoint® slides, Lesson Plans, Video Discussion Guide)

Exam Mew® CD
(assessment software with test bank)

Sommaire

The world of international business
Organizing for international business
Managing in a global environment
Information and production systems for global business
Marketing in a global economy
Global financial management

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Thomson
Auteur(s)	Les R. Dlabay, James Calvert Scott
Collection	South-western
Parution	24/02/2005
Édition	3^eme édition
Nb. de pages	620
Format	22 x 28,5
Couverture	Relié
Poids	1575g
Intérieur	Quadri
EAN13	9780538728607
ISBN13	978-0-538-72860-7