New Sales Speak

The 9 Biggest Sales Presentation Mistakes and How to Avoid Them

Terri L. Sjodin - Collection Sales

270 pages, parution le 21/02/2006 (2^eme édition)

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Résumé

Written for anyone who gives presentations, New Sales Speak, Second Edition identifies the nine most common mistakes people make when presenting and shows you how to avoid them. Inside, you'll learn how to: Build and deliver a presentation that is persuasive rather than just informative Make the best use of your allotted time and craft interest-generating elevator speeches Just say "No!" to boring PowerPoint presentations Transform fear into energy-and more!

L'auteur - Terri L. Sjodin

Terri Sjodin is a full-time professional speaker and business trainer who gives presentations to thousands of people annually. While an undergraduate at San Diego State University, she was picked as the sixth best college persuasive public speaker in the country. Terri is one of the most successful young speakers in the field today. At thirty-five, she has been called one of the youngest female professional speakers ever to receive the CSP designation by the National Speakers Association. Terri is a frequent guest on radio and television talk shows. Her articles have appeared in countless publications, including Mademoiselle, Entrepreneur Magazine, Selling Power, Business Monthly, Executive Excellence, Small Business, as well as many others.

Sommaire

Foreword
Preface
Acknowledgments
Introduction and Overview
Making a Commitment to Success
Sales Speak: Selling, Speaking, and the Partnership between the Two
Mistake Number 1: Winging It
Mistake Number 2: Being Too Informative versus Persuasive
Mistake Number 3: Misusing the Allotted Time
Mistake Number 4: Providing Inadequate Support
Mistake Number 5: Failing to Close the Sale
Mistake Number 6: Being Boring, Boring, Boring
Mistake Number 7: Relying Too Much on Visual Aids
Mistake Number 8: Distracting Gestures and Body Language
Mistake Number 9: Wearing Inappropriate Dress
Is There a 10th Mistake? Failing to Earn the Right to Be Heard
How to Do a Self-Evaluation
Pearls of Wisdom-Great Sales Stories and Insights
Summary: The Nine Biggest Mistakes
Bibliography
Index
How to Contact the Author

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Wiley
Auteur(s)	Terri L. Sjodin
Collection	Sales
Parution	21/02/2006
Édition	2^eme édition
Nb. de pages	270
Format	15 x 22,5
Couverture	Broché
Poids	338g
Intérieur	Noir et Blanc
EAN13	9780471755654
ISBN13	978-0-471-75565-4