Managing a Crisis

A Practical Guide

Tom Curtin avec la contribution de Daniel Hayman, Naomi Husein

256 pages, parution le 28/10/2004

Ajouter à une liste

Indisponible

Résumé

This new practical guide explains what makes a crisis and who are the key players. It shows the importance of prior preparation and testing so that the company fully understands the crisis management environment and the importance of communications. Also included are checklists that should form part of the company's crisis management handbook and discussion of training and learning opportunities. This is a fully comprehensive approach to crisis management planning and implementation.

L'auteur - Tom Curtin

Tom Curtin has worked for a number of companies in Public Relations and Corporate Communications. He now runs his own consultancy company, Green Issues, which specializes in the management of green issues, and he is a freelance business writer and journalist. He is a visiting professor at the International Institute for Management Development (IMD) in Switzerland. Tom has also lectured on Public Relations at the Universities of Bournemouth and Brighton.

Sommaire

Sect. A - What makes a crisis
- Ch. 1 - The three types of crisis
- Ch. 2 - Evolution of a crisis: the crisis curve
- Ch. 3 - Predicting a crisis
- Ch. 4 - Why managing a crisis matters
Sect. B - The organisation and its universe
- Ch. 5 - Organisations and their leadership
- Ch. 6 - The media in a crisis
- Ch. 7 - The politicians and regulators
- Ch. 8 - The activists: making crises happen
- Ch. 9 - Other stakeholders: dealing with the public, customers and suppliers
Sect. C - Design, testing and implementation
- Ch. 10 - Overview of the process
- Ch. 11 - The importance of third party advocates
- Ch. 12 - The crisis management team
- Ch. 13 - Responsibilities and logistics
- Ch. 14 - The crisis management handbook
- Ch. 15 - Managing media relations
- Ch. 16 - Internal communications
- Ch. 17 - Managing politicians and the public
- Ch. 18 - Training, testing and refinement
- Ch. 19 - Business continuity

Voir tout

Replier

Caractéristiques techniques

	PAPIER
Éditeur(s)	Palgrave
Auteur(s)	Tom Curtin
Parution	28/10/2004
Nb. de pages	256
Format	15,6 x 23,4
Couverture	Relié
Poids	436g
Intérieur	Noir et Blanc
EAN13	9781403943224
ISBN13	978-1-4039-4322-4